By Emma Peterson. 

We had a great time sharing stories and photos over social media with our roofing community!  

National Roofing Week is an annual event hosted by the National Roofing Contractors Association (NRCA) that aims to raise awareness of the roofing professionals who keep our communities safe and secure. The event also acts as a way to build community with other professionals, both near you and across the country.  

Participation in National Roofing Week is primarily conducted online by posting photos and videos through the #NationalRoofingWeek2026 hashtag. And NRCA has created themes for each day of National Roofing Week to guide posts.  

Sunday – Kickoff  

The week kicked off with posts about the importance of roofers. NRCA started everything with a post sharing the schedule for the week and some highlights from last year’s National Roofing Week! Here at The Coffee Shops™ we joined in the fun on all our social media pages, making sure to thank the coating installers, roofing professionals and contractors who make our community amazing. 

Monday – Signature projects 

For the Monday theme, NRCA invited National Roofing Week participants to share photos showcasing their company’s signature residential and commercial projects. There were too many amazing projects posted to put them all here, but some that stood out to us came from QXO, Sika and Eagle Roofing Products!  

QXO’s post was a carousel of some of their customers projects, including one from Toitures Scott, one from Nedlaw Group and one from RUHS in California. Likewise, Eagle Roofing Products’ post showcased signature projects featuring their concrete roof tiles from across the country.  

As for Sika, they took the opportunity to shine the spotlight on their 2025 Sika Project of the Year award winners, which includes stunning projects like the Samuel Oschin Air and Space Center project in Los Angeles, California and the South Station Tower project in Boston.  

Tuesday – Charitable projects 

The next day of National Roofing Week was all about giving back, and the National Women in Roofing (NWIR) Oregon Council stole the show with a free roof!

The replacement went to a community member in need, which is an incredible reminder of the power our industry has to do good.

They put it best in their post:  

Seeing contractors, manufacturers, distributors and industry partners come together with a shared purpose — without competition, without agendas, and focused solely on helping someone else — is truly inspiring. For one day, company names and logos took a back seat to teamwork, generosity and service. 

Projects like this showcase the heart of our industry. The relationships we build, the willingness to lend a hand, and the collective impact we can make when we work together are some of the best parts of being in roofing. 

NWIR extended huge thanks to industry partners, like Malarkey Roofing Products, ABC Supply, SRS Building Products, Owens Corning, Bliss Roofing and Raindrop Roofing NW, for making this incredible charitable project possible. 

Wednesday – Employee appreciation 

The midpoint of the week was all about the people who get things done – the employees that keep our industry moving. For this theme, the #NationalRoofingWeek2026 hashtag was flooded with pictures and appreciations for hardworking workers around the country. 

Drexel Metals posted some behind-the-scenes of their team hard at work, captioning it, “To everyone who continues to show up ready to learn, teach and push the industry forward: thank you. Your commitment is what drives stronger partnerships, better projects and continued progress year after year.” 

IKO Industries and CertainTeed also posted, shouting out the ROOFPROS who get the job done every day and recognizing the “craftsmanship, innovation, and dedication of the teams who help bring CertainTeed products and solutions to life” respectively.  

Thursday – Training and learning 

For Thursday, NRCA chose training as the theme, inviting contractors and companies to share the ways they keep learning and growing on the job. For this theme, GAF joined the party, sharing an incredible milestone from their GAF Roofing Academy – since 2020, the tuition-free program has helped more than 3,000 individuals find employment in the roofing industry!  

And this is just one of the many stories added to the #NationalRoofingWeek2026 hashtag! The Durable Restoration Company posted about the hard work their craftspeople put into their apprenticeship program and QXO shared how they connect their team with everything from stand downs to plant tours. 

Friday – Celebration 

And you can’t have National Roofing Week without taking the time to celebrate the amazing industry we are all a part of! For this theme, the Roofing Contractors Association of Texas (RCAT) took their followers on a trip down memory lane, sharing the “conferences, tournaments, regional events and industry gatherings where Texas roofing professionals connect, learn and celebrate together.”  

Drexel Metals also posted, sharing a common sentiment of thanks related to the power of the industry, “From the shop floor to the jobsite, your dedication, craftsmanship and collaboration are truly what make a lasting impact. We’re proud to be part of an industry built on innovation, resilience and strong partnerships.” 

Saturday – Wrap up 

Overall, this year’s National Roofing Week was a resounding success. From everyone that posted to event sponsors like International Roofing Expo, Georgia-Pacific Building Products, SRS Distribution, Roofing Alliance and SOPREMA, it was all made possible thanks to the incredible roofing community.  

The Coffee Shops crew already can’t wait for next year’s roofing week! As Atlas Roofing put eloquently in their final #NationalRoofingWeek2026 post, “This week gave us the opportunity to celebrate the people, organizations and partnerships that make the roofing industry such a rewarding one to be part of. Here’s to another year of collaboration, innovation and success.” 

By Dani Sheehan. 

Discover the latest trends and innovations in roofing at NTRCA’s Not So Mini Trade Show. 

The North Texas Roofing Contractors Association (NTRCA) is gearing up for its highly anticipated annual event, the Not So Mini Trade Show, on August 8, 2024, at the Hilton DFW Lakes in Grapevine, Texas! The premier gathering for roofing professionals in North Texas, this trade show offers a blend of networking, learning and leisure. Attendees can look forward to escaping the summer heat while engaging with industry leaders and other contractors over a refreshing cold beer and hearty lunch. 

The trade show is designed to be straightforward yet highly effective. It serves as a platform for contractors to gain insights into the latest industry trends, products and services with a diverse range of exhibitors. You’ll have the chance to learn more about innovative solutions and create lasting partnerships to enhance your company. 

All exhibitors at the show will be provided with a standard, six-foot table to ensure the focus remains on direct and personal interactions as you make your way through the exhibit floor. Join industry giants including Beacon Building Products, EagleView, GAF, Owens Corning, Polyglass, TAMKO and Western Colloid who are already planning to attend. You can also make connections with associations like MRCA, National Women in Roofing (NWIR) and RCAT by registering to attend. 

One of the most cost-effective shows to participate in, you’ll have access to a huge range of Texas roofing contractors, manufacturers and distributors without the high expenses typically associated with larger events. Not only will you have incredible opportunities for education and networking, but you will also have the chance to win various prizes. 

The Not So Mini Trade Show promises to be a highlight of the year for roofing professionals throughout Texas. Join other like-minded individuals in combining business with pleasure in a way that fosters growth and collaboration within the industry. 

For more information and to register for the event, visit the NTRCA Trade Show page. 

By Emma Peterson. 

The industry is moving forward in adaptability, functionality and efficiency. Learn how Geocel & Kool Seal are playing a part in making those changes happen! 

Last fall, the CoffeeShops crew got the opportunity to attend the Roofing Contractors Association of Texas (RCAT)’s Texas Roofing Conference! The conference, which ran from October 4-6 in Houston, offered a myriad of opportunities for our crew and others in the industry. From cutting-edge educational sessions to networking events to the two-days of expo, there was something for everyone. Exploring that expo floor was an especially fun experience for the crew.  

While on the floor, Heidi J. Ellsworth got a chance to meet Jeff Hung at Geocel Sealants/Kool Seal Coatings’ booth.  Jeff is the national sales manager for both brands. Geocel serves the roof repair market, developing sealants that work on everything from general construction to residentials roofing to commercial buildings. On top of all of that, some of their sealants are also applicable to siding, windows and doors. As Jeff put it, “Anything that you need to make leak tight or repair, Geocel has an answer for you.” 

Jeff was specifically showcasing some of their products with the capability of curing underwater through a demo. He explained that, in the coatings industry, “a lot of things can work underwater, but not cure underwater.” But, as his demo displayed, Geocel has a line of products that can do both so that you can work year-round, regardless of weather.  

Geocel also has a line specifically designed to work with metal roofs, called Phantom. Jeff explained that one unique aspect of this line is the colors available and their simplicity. He elaborated, “These six shades will cover about 80% of the metal panel colors out, so you do not need an exact color match.” Traditionally, applicators have to have dozens of different sealant colors, sometimes upwards of 100, in order to match the metal color.  

Jeff also discussed Kool Seal’s line of acrylic and silicone roof coatings. This includes a product called Freedom Flash, which is a moisture seal product used for patching and repairing. Jeff explained, “The unique thing about this is, it can be compatible with both acrylic and silicone coatings and also be a standalone repair.” Watch the full interview to learn more about Geocel and their suite of products.  

Polyglass is proud to showcase at booth #407.

Polyglass U.S.A., Inc., a leading manufacturer of roofing and waterproofing solutions in the United States, is pleased to announce its participation at the RCAT Conference & Expo October 4 – 6 at the Marriot Marquis in Houston, Texas. The Texas Roofing Expo is the prime event for roofing professionals in the Southwest Region. 

Polyglass is proud to showcase at booth # 407. When you stop by the booth, be sure to ask Polyglass experts about innovative products and technologies and learn about Club Premio, Polyglass’ Contractor Loyalty and Rewards Program.

The featured products that Polyglass will showcase include:

• Polystick^® MTS Plus – A self-adhered high-temp waterproofing underlayment for metal roof coverings and various applications. Featuring an anti-skid top film surface which can be exposed up to 180 days and has a temperature resistance up to 265°F.
• ADESO^® Self-Adhered Technology – Polyglass’ patented dual-compound self-adhered (SA) membranes feature a true APP or SBS formulation on the top weathering side and an aggressive self-adhered formulation on the bottom side of the reinforcement. This technology provides easy and effective application, enhanced lap sealing and solutions for multiple surface types.
• CURE Technology - CURE Technology is a patented thin film technology, resulting in a modified bitumen membrane with greatly enhanced performance benefits without compromising the ease of installation and overall value expected from Polyglass products.
• And much more!

Connect with Polyglass at RCAT Convention & Expo in booth #407. Register today or contact Polyglass to learn more about their innovative roofing and waterproofing products.

About Polyglass

Polyglass U.S.A., Inc. is a leading manufacturer of high-quality modified bitumen roofing and waterproofing solutions. Acquired in 2008, Polyglass is a proud member of the Mapei Group; the family owned, 3-billion-dollar global building materials industry leader. Together they represent over 100 years of combined experience in the production and support of building envelope products and solutions, with 83 manufacturing facilities spanning 36 countries on 5 continents.

Polyglass is committed to adding value by producing cutting-edge products that meet or exceed the needs of their customers. Their goal is to provide a professional experience, focusing on quality products and efficient service while meeting the objectives of our shareholders and employees.

Polyglass prides itself on innovative and quality roofing and waterproofing products that exceed the needs and expectations of its customers worldwide. This commitment is demonstrated daily by the people that work for Polyglass, where the customers’ needs always come first.

Connect with Polyglass experts to discuss industry-leading roofing innovations and technology.       

Polyglass U.S.A., Inc., a leading manufacturer of roofing and waterproofing systems in the United States, is pleased to announce its participation at the joint MRCA/RCAT Conference & Expo September 27-29 at the Fort Worth Convention Center. With the Texas Roofing Expo being the prime event for roofing professionals in the Southwest Region, the addition of co-host MRCA will make it an extra-large affair!

Polyglass is proud to showcase at booth #203. When you stop by the booth, join them in celebrating their 30th Anniversary, ask Polyglass experts about innovative products and technologies, grab a beer or XFR Hot Sauce, and learn about QRewards, Polyglass’ Contractor Loyalty and Rewards Program.

The featured products that Polyglass will showcase include:

• Polystick® MTS Plus – A self-adhered high-temp waterproofing underlayment for metal roof coverings and various applications. Featuring an anti-skid top film surface which can be exposed up to 180 days and has a temperature resistance up to 265°F.
• Polyfresko® – A premium highly reflective membrane that meets or exceeds most standards for cool roofing. Also, featuring CURE Technology®, an innovative thin film technology attributing to Polyfresko’s exceptional granule retention, minimal staining, scuff resistance and UV stabilization for long-term durability and performance.
• ADESO® Self-Adhered Technology – Polyglass’ patented dual-compound self-adhered (SA) membranes feature a true APP or SBS formulation on the top weathering side and an aggressive self-adhered formulation on the bottom side of the reinforcement. This technology provides easy and effective application, enhanced lap sealing and solutions for multiple surface types.
• And much more!

Connect with Polyglass at RCAT/MRCA Convention & Expo in booth #203. Register today or contact Polyglass to learn more about their innovative roofing and waterproofing products.

About Polyglass

Polyglass U.S.A., Inc. is a leading manufacturer of roofing and waterproofing systems. Known for its self-adhered modified bitumen roofing systems based on the company’s patented ADESO® Technology and CURE Technology®, Polyglass also produces a full line of premium roof coatings and roof maintenance systems. An ISO 9001:2015 certified company, Polyglass provides quality products and adds value through innovation. For more information about the premium products and services offered by Polyglass, call 800.222.9782 or visit polyglass.us.