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<channel>
<title>CoatingsCoffeeShop</title>
<link>https://www.coatingscoffeeshop.com/</link>
<description>Roof Coatings Forum, Classifieds, Galleries and More!</description>
<language>en-us</language><item>
<title>QXO recognizes Vanessa Fusco as the 2026 North American Female Roofing Professional of the Year</title>
<link>https://www.coatingscoffeeshop.com/post/qxo-recognizes-vanessa-fusco-as-the-2026-north-american-female-roofing-professional-of-the-year</link>
<description>qxo-recognizes-vanessa-fusco-as-the-2026-north-american-female-roofing-professional-of-the-year</description>
<pubDate>Wed, 03 Jun 2026 16:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/06/qxo-recognizes-vanessa-fusco-as-the-2026-north-american-female-roofing-professional-of-the-year-pr.png'
            alt='QXO recognizes Vanessa Fusco as the 2026 North American Female Roofing Professional of the Year'
            title='QXO recognizes Vanessa Fusco as the 2026 North American Female Roofing Professional of the Year'
            class=''
            style=' '  loading='lazy' /><br><h2>CEO of Rejoice and Restore LLC in Naugatuck, Connecticut, voted grand prize winner, earning $10,000.</h2>

<p>QXO, Inc. (NYSE: QXO) today announced Vanessa Fusco, CEO of Rejoice and Restore LLC in Naugatuck, Connecticut, as the winner of its 2026 North American Female Roofing Professional of the Year campaign, a national program that recognizes exceptional women working in the roofing industry across the U.S. and Canada. As this year&rsquo;s honoree, Fusco earns $10,000 and tickets to the 2027 National Women in Roofing Days and the International Roofing Expo.</p>

<p>Now in its sixth year, the program shines a spotlight on female roofing professionals who are making a difference through innovation, mentorship, safety and a commitment to excellence in their field. Fusco won in a nationwide public vote against four other accomplished finalists.</p>

<p>Fusco built Rejoice and Restore from the ground up. Since completing its first project in 2024, the company has quickly scaled to multi-million-dollar revenue. Fusco leads with a mission-driven approach, creating opportunities for individuals in recovery while delivering strong business results. Her leadership blends operational excellence with a deep commitment to community impact.</p>

<p>&ldquo;The roofing industry is stronger because of women like Vanessa leading it,&rdquo; said QXO Chief Human Resources Officer Josephine Berisha. &ldquo;She and this year&rsquo;s finalists are setting the standard for what leadership in this industry looks like.&rdquo;</p>

<p>The four other finalists who will each receive funding to support their professional development are:</p>

<ul>
	<li>Jennifer George, co-founder and CEO, Northern Arizona Roof Services, Flagstaff, Arizona</li>
	<li>Lauren Marsh, president, Ridgeline Construction HSV, Inc., Athens, Alabama</li>
	<li>Kathleen Maxwell, CEO, Maxwell Roofing &amp; Sheet Metal, Inc., Nashville, Tennessee</li>
	<li>Stacey Oakley, chief of staff, ProFormance Builder Solutions, Winter Garden, Florida</li>
</ul>

<p>&ldquo;It&rsquo;s an honor to accept this award on behalf of the incredible women who are changing the roofing industry,&rdquo; Fusco said. &ldquo;I&rsquo;m proud to share this recognition with the women who mentored me, the team that shows up every day and the customers who trust me with their most important investment. I hope our work inspires more women to pursue careers in roofing and other areas of building materials.&rdquo;</p>

<p>This year&rsquo;s finalists were selected from over 2,000 nominations across the U.S. and Canada. The finalist committee included QXO executives, prior winners and female industry leaders who reviewed submissions.</p>

<p>To learn more about QXO&rsquo;s annual Female Roofing Professional of the Year program, the finalists and the program rules, visit: <a href="http://go.qxo.com/femaleroofpro" target="_blank">go.qxo.com/femaleroofpro</a>.</p>

<p><strong>About QXO</strong></p>

<p>QXO, Inc. (NYSE: QXO) is the largest publicly traded distributor of roofing, waterproofing and related products and the second largest publicly traded distributor of lumber and building materials in North America. QXO is the fastest growing company in the $800 billion building products distribution industry and plans to become the tech-enabled leader by delivering best-in-class customer satisfaction and outsized returns for its shareholders. The company is targeting $50 billion in annual revenues within the next decade through accretive acquisitions and organic growth. Visit <a href="http://QXO.com" target="_blank">QXO.com</a> for more information.</p>]]></content:encoded>
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<title>Celebrate the roofing industry this June</title>
<link>https://www.coatingscoffeeshop.com/post/celebrate-the-roofing-industry-this-june</link>
<description>celebrate-the-roofing-industry-this-june</description>
<pubDate>Fri, 22 May 2026 06:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/05/nrca-celebrate-the-roofing-industry-this-june.png'
            alt='Celebrate the roofing industry this June'
            title='Celebrate the roofing industry this June'
            class=''
            style=' '  loading='lazy' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>National Roofing Week 2026 will be June 7-13 and it&rsquo;s the perfect time to show your roofing pride!&nbsp;</h2>

<p>Each year, the <a href="https://www.rooferscoffeeshop.com/directory/nrca">National Roofing Contractors Association (NRCA)</a> hosts an event called National Roofing Week. The goal of this event is to raise awareness of the &ldquo;<a href="https://www.nrca.net/news-events/national-roofing-week">essential role roofs and professional roofing contractors play in every community</a>.&rdquo;&nbsp;</p>

<p>How do you participate? It&rsquo;s as simple as sharing your story! NRCA invites professionals across the industry to share photos and videos through the #NationalRoofingWeek2026 hashtag. NRCA has created a week-long guide of themes to post about:&nbsp;&nbsp;</p>

<ul>
	<li><strong>Sunday:</strong> National Roofing Week kickoff&nbsp;</li>
	<li><strong>Monday:</strong> Signature projects &mdash; share photos showcasing your company&rsquo;s signature residential and commercial projects&nbsp;</li>
	<li><strong>Tuesday:</strong> Charitable projects &mdash; share photos that demonstrate your company&rsquo;s charitable giving&nbsp;</li>
	<li><strong>Wednesday:</strong> Employee appreciation &mdash; share photos of your company&rsquo;s employees&nbsp;</li>
	<li><strong>Thursday:</strong> Employee training &mdash; share photos that demonstrate how you train your workers&nbsp;</li>
	<li><strong>Friday:</strong> Celebration &mdash; share photos showing us how your company celebrated National Roofing Week&nbsp;</li>
	<li><strong>Saturday:</strong> Wrap-up&nbsp;</li>
</ul>

<p>Not only does participating through social media help build community and give you an opportunity to brag about your incredible team, but it also helps raise visibility of the industry and the critical role roofing professionals play in protecting people and properties. Want to go the extra mile in support? Get your crews <a href="https://industry.nrca.net/eweb/DynamicPage.aspx?webcode=NRCAStoreList&amp;site=nrca&amp;es3_key=c6a0779d-7cb9-4f69-a677-c11783f891a5">National Roofing Week T-shirts</a>! Supplies are limited, so order soon!&nbsp;</p>

<p>This year&rsquo;s National Roofing Week is made possible by a variety of industry sponsors: <a href="https://www.rooferscoffeeshop.com/directory/ire">International Roofing Expo</a>, <a href="https://www.rooferscoffeeshop.com/directory/georgia-pacific">Georgia-Pacific Building Products</a>, Hanover Architectural Products, <a href="https://www.rooferscoffeeshop.com/directory/srs-distribution-inc">SRS Distribution</a>, <a href="https://www.rooferscoffeeshop.com/directory/roofing-alliance">Roofing Alliance</a>, <a href="https://www.rooferscoffeeshop.com/directory/soprema-2">SOPREMA</a>, OMG Roofing Products and Tuffwrap.&nbsp;</p>

<p><strong>Learn more at <a href="https://www.nrca.net/news-events/national-roofing-week">www.nrca.net/news-events/national-roofing-week</a>.&nbsp;</strong></p>]]></content:encoded>
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<title>Building a more versatile business with spray foam</title>
<link>https://www.coatingscoffeeshop.com/post/building-a-more-versatile-business-with-spray-foam</link>
<description>building-a-more-versatile-business-with-spray-foam</description>
<pubDate>Sun, 17 May 2026 00:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/05/general-coatings-building-a-more-versatile-business-with-spray-foam.png'
            alt='Building a more versatile business with spray foam'
            title='Building a more versatile business with spray foam'
            class=''
            style=' '  loading='lazy' /><br><p>By Dani Sheehan.&nbsp;</p>

<h2>Contractors looking to differentiate in 2026 are finding new opportunities in spray polyurethane foam (SPF) roofing systems that solve challenges traditional systems can&rsquo;t always address.&nbsp;</h2>

<p>For contractors looking to grow their commercial capabilities, spray polyurethane foam (SPF) can be more than another system to offer. It can become a strategic service line that opens the door to restoration work, complex reroofing projects and energy-focused upgrades.&nbsp;</p>

<h3>Why spray foam stands out&nbsp;</h3>

<p>Many roof systems perform well on straightforward projects. But not every roof is straightforward. Buildings with multiple penetrations, rooftop equipment, irregular layouts or curved structures often create labor-intensive installation challenges for conventional materials.&nbsp;</p>

<p>Because the material is spray-applied and fully adhered, SPF conforms to the substrate and creates a seamless surface across transitions, penetrations and hard-to-detail areas. Instead of cutting and fitting around every obstacle, you can create a continuous insulated roofing system that helps simplify difficult applications.&nbsp;</p>

<p>As Will Lorenz of <a href="https://www.coatingscoffeeshop.com/directory/general-coatings-manufacturing-corp-2">General Coatings Manufacturing Corp</a> shared <a href="https://youtu.be/e4uwwMZcGBM?si=2UlbrHB0JyHTGZjL">during a live soundstage interview</a> at the <a href="https://www.coatingscoffeeshop.com/directory/ire">International Roofing Expo (IRE)</a> 2026, &ldquo;The more difficult the building is, the more it&rsquo;s a perfect fit for spray foam.&rdquo;&nbsp;</p>

<h3>A smart path for recover and restoration projects&nbsp;</h3>

<p>As more commercial roofs age, owners are increasingly interested in restoration and recover options that preserve existing assets. In many cases, a full tear-off may not be necessary if the substrate remains sound.&nbsp;</p>

<p>Spray foam can help you answer restoration demand by adding insulation, improving waterproofing performance and renewing aging roof systems without the cost and disruption of removing the entire roof assembly.&nbsp;</p>

<p>For owners, that can mean:&nbsp;</p>

<ul>
	<li>Reduced landfill waste from tear-offs&nbsp;</li>
	<li>Lower disruption to occupied buildings&nbsp;</li>
	<li>Faster project timelines&nbsp;</li>
	<li>Improved thermal performance&nbsp;</li>
	<li>Extended roof service life&nbsp;</li>
</ul>

<h3>Training is what turns opportunity into profit&nbsp;</h3>

<p>Spray foam roofing is not a plug-and-play category. Successful installation requires an understanding of proportioning equipment, spray technique, substrate conditions, weather variables and coating application standards. Industry associations such as the <a href="https://www.coatingscoffeeshop.com/directory/spfa">Spray Polyurethane Foam Alliance (SPFA)</a> and <a href="https://www.coatingscoffeeshop.com/directory/roof-coatings-manufacturers-association-rcma">Roof Coatings Manufacturers Association (RCMA)</a> continue to play an important role in advancing best practices, education and professionalism across the category.&nbsp;</p>

<p>Manufacturers matter too. Contractors entering or expanding in SPF need partners who can provide product guidance, jobsite support, inspections and warranty pathways. As Will explained, &ldquo;People install it and make it a roof.&rdquo; Quality materials matter, but quality outcomes depend on trained contractors backed by responsive manufacturers.&nbsp;</p>

<p>General Coatings is available to help you evaluate opportunities, choose the right coating systems, troubleshoot field conditions and build long-term confidence in SPF installations. If you want to expand their commercial offerings, improve margins and solve more complex problems for your customers, spray foam may be one of the smartest additions to the toolbox.&nbsp;</p>

<p><strong>Learn how General Coatings can help build your business with spray foam!&nbsp;</strong></p>

<p><iframe frameborder="0" height="315" src="https://www.youtube.com/embed/d02vONZdIqk?si=0gcoeQxKsV5Blo5d" title="YouTube video player" width="560"></iframe></p>]]></content:encoded>
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<title>Reimagined roof repair packaging</title>
<link>https://www.coatingscoffeeshop.com/post/reimagined-roof-repair-packaging</link>
<description>reimagined-roof-repair-packaging</description>
<pubDate>Thu, 14 May 2026 12:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/05/karnak-reimagined-roof-repair-packaging.png'
            alt='Reimagined roof repair packaging'
            title='Reimagined roof repair packaging'
            class=''
            style=' '  loading='lazy' /><br><p>By Dani Sheehan.&nbsp;</p>

<h2>Sometimes the most meaningful product innovations come in the smallest design changes.&nbsp;</h2>

<p>Innovation isn&rsquo;t always about creating an entirely new product. Sometimes it&rsquo;s about rethinking how existing products perform on the job. <a href="https://youtu.be/20mk6auRxbk?si=qEwtItyKJoIEtX4z">During a live demonstration</a> at the <a href="https://www.coatingscoffeeshop.com/directory/ire">International Roofing Expo (IRE)</a> 2026, <a href="https://www.coatingscoffeeshop.com/directory/karnak">KARNAK</a> highlighted not only the performance of Karna-Seal 671, but the practical packaging improvements designed to make repairs safer and more efficient in the field.&nbsp;</p>

<p>&ldquo;It&rsquo;s a dangerous job roofing,&rdquo; said John McDermott, vice president of sales for KARNAK, as he demonstrated the company&rsquo;s 100% silicone repair solution. &ldquo;We all want to come home safe.&rdquo;&nbsp;</p>

<p>Roof leaks don&rsquo;t wait for blue skies and nice weather. Often, the most critical repairs occur in active rain, with standing water or under urgent temporary conditions. John showcased Karna-Seal 671&rsquo;s ability to be applied directly underwater, creating an immediate watertight repair while explaining why silicone-specific repair solutions have become increasingly important. &ldquo;The only thing that will stick to silicone is silicone,&rdquo; John explained. &ldquo;You can&rsquo;t use any of our other repair products, or anybody else&rsquo;s repair products, so we developed the 671.&nbsp;</p>

<p>You can see during the demo just how well Karna-Seal works. Working on a submerged repair, John reinforced the split with fabric and left the product to cure, immediately creating a watertight seal as soon as it&rsquo;s applied.&nbsp;</p>

<p><iframe frameborder="0" height="315" src="https://www.youtube.com/embed/20mk6auRxbk?si=mZMvd1rflsR03gM3" title="YouTube video player" width="560"></iframe></p>

<p>One of the most practical parts of the demonstration was Karna-Seal 671&rsquo;s new packaging. Rather than requiring service technicians to carry buckets while climbing ladders, the new pouch design can be stored easily in a backpack, helping crews maintain proper points of contact during roof access. And because technicians can squeeze excess air from the pouch before resealing it, the moisture-cure product stays usable longer in the field. It&rsquo;s a small design change, but one rooted in a larger industry conversation about reducing preventable injuries, improving technician mobility and making field repairs more efficient.&nbsp;</p>

<p>After 93 years in business, KARNAK continues to show that the best product innovations come from listening to contractors in the field. Something as simple as redesigning the packaging is helping contractors work safer, move smarter and respond with more confidence in every repair.&nbsp;</p>]]></content:encoded>
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<title>Being the change in the coatings industry</title>
<link>https://www.coatingscoffeeshop.com/post/being-the-change-in-the-coatings-industry</link>
<description>being-the-change-in-the-coatings-industry</description>
<pubDate>Tue, 12 May 2026 12:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/03/rcma-being-the-change-in-the-coatings-industry.png'
            alt='Being the change in the coatings industry'
            title='Being the change in the coatings industry'
            class=''
            style=' '  loading='lazy' /><br><p>By Jenny Yu.&nbsp;&nbsp;</p>

<h2>RCMA&rsquo;s new membership program gives contractors the opportunity to expand their expertise, grow their business and contribute to the advancement of coatings in the marketplace.&nbsp;</h2>

<p>After dedicating over 10 years in the construction industry working for big firms, Jon Hudson and Brody Christenson realized it was time to start their own business. About four years ago, they cofounded <a href="https://www.crowcc.com/">Crow Commercial Contracting</a>, a commercial roofing company set in the heart of Kansas City, Missouri. &ldquo;We wanted to be smaller, more hands-on and less stressed,&rdquo; Jon shared. &ldquo;We&#39;re strategically low overhead, so we target projects that we want to be a part of. We&#39;re on every project, every day.&rdquo;&nbsp;</p>

<p>With their combined experience in the field, Jon and Brody were well equipped to establish themselves as a premier choice for businesses needing top-tier roofing solutions. Still, they know that in order to grow a competitive, sustainable business, they need to prioritize ongoing learning and networking in the industry.&nbsp;&nbsp;</p>

<p>&ldquo;Knowledge is power: the more you know, the better equipped you are to handle problems that come at you &mdash; not if, but when problems come at you, because it&#39;s going to happen. That&#39;s just the name of the game,&rdquo; Brody stated. This commitment to continuous learning led Jon and Brody to attend the 2026 <a href="https://www.rooferscoffeeshop.com/directory/ire">International Roofing Expo</a>, where they rubbed shoulders with plenty of industry leaders and associations.&nbsp;&nbsp;</p>

<p>One association that especially caught their eye was <a href="https://www.rooferscoffeeshop.com/directory/roof-coatings-manufacturers-association-rcma">The Roof Coatings Manufacturers Association (RCMA)</a> , the national trade association dedicated to advancing the market for roof coatings through education, advocacy and technical innovation. &ldquo;What drew us into RCMA in the first place is that we really, really like the idea of coatings,&rdquo; Brody said. &ldquo;We are trying to be a sponge; anybody that has any information or knowledge about coatings, we want to hear what you have to say. The more we know, the more [competitive] we can be out here.&rdquo;&nbsp;</p>

<p>After speaking with RCMA representatives, Jon and Brody decided to join the association&rsquo;s new <a href="https://www.roofcoatings.org/benefits/rcma-contractor-membership/">contractor membership program</a>, a program dedicated to ensuring that the voice of professional contractors is represented in the organization&rsquo;s discussions about standards, advocacy, education and best practices.&nbsp;&nbsp;</p>

<p>&ldquo;Coatings is a really interesting category of roofing, but there&#39;s a lot of misinformation about coatings out there,&rdquo; Jon said, noting the stigma that is still sometimes attached to the roofing solution. &ldquo;If a roof is a good candidate for coating, it&#39;s the best system you can do for a lot of reasons. But the coatings segment of the roofing industry is lacking from a lot of industrial standards, so anything that we can do to help regulate it, bring professionalism, have customers with good experiences and change the assumptions people have about coatings &mdash; that is something that we want to be a part of.&rdquo;&nbsp;</p>

<p>The new RCMA contractor membership program is aiming to do just that!&nbsp;</p>

<p><strong><a href="https://www.roofcoatings.org/benefits/rcma-contractor-membership/">Learn more about RCMA&rsquo;s contractor membership program</a> and <a href="https://members.roofcoatings.org/applicationtojoin">apply to join to make sure your voice is heard!</a></strong></p>]]></content:encoded>
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<title>Roofing Alliance student voices from the 2026 competition highlight what the next generation wants from the roofing industry</title>
<link>https://www.coatingscoffeeshop.com/post/roofing-alliance-student-voices-from-the-2026-competition-highlight-what-the-next-generation-wants-from-the-roofing-industry</link>
<description>roofing-alliance-student-voices-from-the-2026-competition-highlight-what-the-next-generation-wants-from-the-roofing-industry</description>
<pubDate>Thu, 30 Apr 2026 03:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/hje-article-roofing-alliance-student-voices-from-the-2026-competition-highlight-what-the-next-generation-wants-from-the-roofing-industry.png'
            alt='Roofing Alliance student voices from the 2026 competition highlight what the next generation wants from the roofing industry'
            title='Roofing Alliance student voices from the 2026 competition highlight what the next generation wants from the roofing industry'
            class=''
            style=' '  loading='lazy' /><br><p>By Heidi J. Ellsworth, The Coffee Shops.&nbsp;</p>

<h2>From culture to career growth, students share what matters most as they prepare to enter the roofing workforce.&nbsp;</h2>

<p>At the <a href="/directory/ire" target="_blank">International Roofing Expo (IRE)</a>, the <a href="/directory/roofing-alliance" target="_blank">Roofing Alliance</a> Student Competition&nbsp;showcased&nbsp;more than the technical skills of construction management students. It provided a powerful look into the mindset of the next generation entering the roofing industry.&nbsp;</p>

<p>Through a series of interviews conducted by&nbsp;RoofersCoffeeShop&nbsp;with teams from Bradley University, the University of Florida, Auburn University, Colorado State University and Clemson University, a clear and consistent message&nbsp;emerged&nbsp;about what these future professionals are looking for as they begin their careers: Company culture.&nbsp;&nbsp;</p>

<p>Students consistently emphasized the importance of working in an environment built on respect,&nbsp;collaboration&nbsp;and connection. They are not simply looking for a job. They are looking for a workplace where they feel valued,&nbsp;supported&nbsp;and part of a team. Many described wanting to work for companies where leadership is approachable and where success is shared, not dictated by hierarchy.&nbsp;</p>

<p>That emphasis on culture naturally extends to relationships. Students spoke about the importance of camaraderie, open&nbsp;communication&nbsp;and trust among coworkers and leadership. In an industry known for its fast pace and demanding schedules, having&nbsp;a strong team&nbsp;environment is not just a&nbsp;benefit,&nbsp;it is essential.&nbsp;</p>

<p>Work-life balance also&nbsp;emerged&nbsp;as a key priority. While these students understand the commitment&nbsp;required&nbsp;in construction, they are looking for flexibility and employers who respect their time. They recognize that balance leads to better performance and long-term career satisfaction.&nbsp;</p>

<p>Opportunities for growth and advancement are equally important. Students want to join organizations that invest in their development, offer&nbsp;mentorship&nbsp;and provide clear pathways for career progression. They are eager to learn,&nbsp;take on&nbsp;responsibilityand build their careers, but they expect support and guidance along the way.&nbsp;</p>

<p>Many also expressed a desire to stay engaged and challenged in their roles.&nbsp;They are drawn to dynamic environments where they can contribute across multiple aspects of a project, gaining hands-on&nbsp;experience&nbsp;and&nbsp;diversifying&nbsp;their skill sets.&nbsp;</p>

<p>Representation and inclusion were also part of the conversation, particularly among women entering construction. Feeling supported,&nbsp;represented&nbsp;and included in the workplace is&nbsp;an important factor&nbsp;as they evaluate potential employers and long-term career paths.&nbsp;&nbsp;Students are looking for companies that care about their people, their&nbsp;projects&nbsp;and their impact. Whether through safety,&nbsp;innovation&nbsp;or community involvement, they want to be part of organizations that stand for something meaningful.&nbsp;</p>

<p>Perhaps most&nbsp;encouraging for the industry is the growing enthusiasm for roofing itself. Many students entered the competition with limited exposure to roofing, but through hands-on experience,&nbsp;mentorship&nbsp;and engagement at IRE, they developed a&nbsp;more&nbsp;genuine interest in pursuing careers in the field.&nbsp;</p>

<p>The Roofing Alliance Student Competition continues to play a vital role in building&nbsp;a strong and motivated workforce for the future.&nbsp;</p>

<p>To hear directly from these students, watch the interviews:&nbsp;</p>

<ul>
	<li>Bradley University:&nbsp;<a href="https://www.youtube.com/live/xfZ_pOO1UYk" target="_blank">www.youtube.com/live/xfZ_pOO1UYk</a>&nbsp;</li>
	<li>University of Florida:&nbsp;<a href="https://www.youtube.com/live/SIEy9ofUUuo" rel="" target="_blank">www.youtube.com/live/SIEy9ofUUuo</a>&nbsp;</li>
	<li>Auburn University:&nbsp;<a href="https://www.youtube.com/live/E2nYV7TRhAY" rel="" target="_blank">www.youtube.com/live/E2nYV7TRhAY</a>&nbsp;</li>
	<li>Colorado State University:&nbsp;<a href="https://www.youtube.com/live/aSD9TeF-b94" rel="" target="_blank">www.youtube.com/live/aSD9TeF-b94</a>&nbsp;</li>
	<li>Clemson University:&nbsp;<a href="https://www.youtube.com/live/RV1wsnO5qyk" rel="" target="_blank">www.youtube.com/live/RV1wsnO5qyk</a>&nbsp;</li>
</ul>

<p><strong>To learn more about the Roofing Alliance and its workforce development initiatives, visit&nbsp;<a href="http://www.roofingalliance.net/" target="_blank">roofingalliance.net</a>.&nbsp;</strong></p>]]></content:encoded>
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<title>Momentum builds as Roof Coatings Manufacturer Association (RCMA) advances innovation and leadership</title>
<link>https://www.coatingscoffeeshop.com/post/momentum-builds-as-roof-coatings-manufacturer-association-rcma-advances-innovation-and-leadership</link>
<description>momentum-builds-as-roof-coatings-manufacturer-association-rcma-advances-innovation-and-leadership</description>
<pubDate>Fri, 24 Apr 2026 12:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/rcma-momentum-builds-as-rcma-advances-leadership.png'
            alt='RCMA Momentum builds as RCMA advances leadership'
            title='RCMA Momentum builds as RCMA advances leadership'
            class=''
            style=' '  loading='lazy' /><br><p>By Heidi J. Ellsworth.</p>

<h2>Join RCMA this October in Atlanta for the 2026 Fall Meeting.</h2>

<p>At The Coffee Shops&trade;, we are committed to sharing&nbsp;timely&nbsp;industry information while supporting the associations that move roofing forward. Organizations like the <a href="https://www.coatingscoffeeshop.com/directory/roof-coatings-manufacturers-association-rcma">Roof Coatings Manufacturers Association (RCMA)</a> play a vital role in advancing education, advocacy and innovation, and we are proud to help promote their work and encourage membership across the industry.&nbsp;</p>

<p>That momentum is clear in 2026. Under the leadership of President Josh Poole, RCMA continues to expand its impact through growing contractor engagement, strong technical initiatives and new leadership guiding the association forward.&nbsp;</p>

<p>RCMA recently welcomed new board leadership, including George Daisey of Dow Chemical Company as supplier vice president, along with Brent Crenshaw of EPS Materials and Jayne Rollason of&nbsp;<a href="https://www.rooferscoffeeshop.com/directory/polyglass-2">Polyglass&nbsp;USA, Inc.</a> as directors. Their experience and commitment reflect the strength of leadership shaping the future of roof coatings.&nbsp;</p>

<p>A key focus continues to be RCMA&rsquo;s growing <a href="https://www.roofcoatings.org/benefits/rcma-contractor-membership/">Contractor Membership</a>, bringing&nbsp;applicators&nbsp;into the conversation around codes,&nbsp;standards&nbsp;and best practices. This inclusion ensures that real-world insights&nbsp;are helping&nbsp;guide the industry while giving contractors access to technical resources,&nbsp;education&nbsp;and valuable industry connections.&nbsp;</p>

<p>RCMA is also advancing technical excellence with resources like <a href="https://members.roofcoatings.org/roofcoatingresources/Details/coatings-tech-note-6-white-coatings-purposes-319551">Coatings Tech Note 6</a> on white roof coatings,&nbsp;providing&nbsp;practical guidance on performance,&nbsp;application&nbsp;and energy efficiency. At the same time, member companies are driving innovation across the industry, with <a href="https://www.rooferscoffeeshop.com/directory/soprema-2">SOPREMA</a> USA and <a href="https://www.rooferscoffeeshop.com/directory/fluid-applied-roofing-far">Fluid Applied Roofing (FAR)</a> recognized at the 2026 <a href="https://www.rooferscoffeeshop.com/directory/ire">International Roofing Expo (IRE)</a> for their award-winning technologies. Collaboration&nbsp;remains&nbsp;at the core of RCMA&rsquo;s success, with new members like <a href="https://www.rooferscoffeeshop.com/directory/bitec-inc">BITEC&reg;</a> and AB Specialty Silicones strengthening the association&rsquo;s network and&nbsp;expertise.&nbsp;</p>

<p>Looking ahead, the RCMA 2026 Fall Meeting, taking place October 7&ndash;8 in Atlanta, Georgia, will bring together industry leaders, technical&nbsp;experts&nbsp;and decision-makers for two days of collaboration and forward-thinking discussion. For contractors,&nbsp;manufacturers&nbsp;and suppliers, this is the time to get involved.</p>

<p>Plan to attend the Fall Meeting and be part of the conversations shaping the future of roof coatings.&nbsp;</p>]]></content:encoded>
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<title>Roofing Alliance Student Competition team from Auburn University earns first place at International Roofing Expo</title>
<link>https://www.coatingscoffeeshop.com/post/roofing-alliance-student-competition-team-from-auburn-university-earns-first-place-at-international-roofing-expo</link>
<description>roofing-alliance-student-competition-team-from-auburn-university-earns-first-place-at-international-roofing-expo</description>
<pubDate>Thu, 23 Apr 2026 03:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/roofing-alliance-student-competition-team-from-auburn-earns-first.png'
            alt='Roofing Alliance student competition team from Auburn earns first'
            title='Roofing Alliance student competition team from Auburn earns first'
            class=''
            style=' '  loading='lazy' /><br><p>By Heidi J. Ellsworth.</p>

<h2>From digital models to real-world execution, Auburn University students demonstrate leadership, innovation and excellence in roofing.</h2>

<p>The <a href="https://www.rooferscoffeeshop.com/directory/roofing-alliance">Roofing Alliance</a> 2026 Student Competition brought together top construction management programs from across the country, challenging students to apply classroom knowledge to real-world roofing scenarios. Rising to the top, Auburn University earned first place after months of preparation, a comprehensive written&nbsp;proposal&nbsp;and a strong final presentation at the <a href="https://www.rooferscoffeeshop.com/directory/ire">International Roofing Expo (IRE)</a>.&nbsp;&nbsp;</p>

<p>Representing&nbsp;Auburn University were Madi Goodwin, Heather Henderson, Patrick Johnson, Graham Roh (team captain)&nbsp;and Ashwin Varadhan (team alternate). The team was guided by faculty advisor Dr. Kenneth Sands and mentored by Paige Harvill of Nations Roof.&nbsp;<img src="https://www.rooferscoffeeshop.com/uploads/media/2026/04/roofing-alliance-auburn-university-earns-first-at-ire-2.JPG" style="float:right; height:300px; margin-left:20px; width:400px" /></p>

<p>The Roofing Alliance Construction Management Student Competition is one of the industry&rsquo;s premier workforce development initiatives. Each year, participating universities develop a complete bid package for a real project tied to the location of the International Roofing Expo. In 2026, the project focused on the Cannery Casino and Hotel in Las Vegas, requiring teams to prepare detailed estimates,&nbsp;logistics&nbsp;plans, safety&nbsp;protocols&nbsp;and deliver oral presentations to a panel of industry judges. Written proposal scores and oral presentation scores were combined to&nbsp;determine&nbsp;final rankings.&nbsp;</p>

<p>The competition results highlighted the strength of roofing education programs nationwide, with Auburn University taking first place, the University of Florida earning second and Clemson University placing third. Individual presenter honors were awarded to Remi Nguyen of Clemson University and Sophia&nbsp;Petrandis&nbsp;of the University of Florida.&nbsp;</p>

<p>During an <a href="https://www.youtube.com/live/E2nYV7TRhAY?si=qNxVyreaiyNebaWi">interview with&nbsp;RoofersCoffeeShop&reg;&nbsp;at the International Roofing Expo</a>, the Auburn team shared insights into their experience, reflecting on the months of preparation&nbsp;that got them to the top spot&nbsp;and the opportunity to present on a national stage.&nbsp;</p>

<p style="text-align:center"><iframe frameborder="0" height="315" src="https://www.youtube.com/embed/E2nYV7TRhAY?si=qNxVyreaiyNebaWi" title="YouTube video player" width="560"></iframe></p>

<p>Throughout the competition, the Auburn team&nbsp;operated&nbsp;as a mock roofing company, assigning leadership roles that mirrored real-world industry structure. Team members took ownership of key areas including estimating, project management, field&nbsp;operations&nbsp;and safety planning, working collaboratively to build a complete and competitive proposal.&nbsp;</p>

<p>After months of preparation, the team described&nbsp;a strong sense&nbsp;of accomplishment following their final presentation, having successfully translated&nbsp;their plan&nbsp;into a polished delivery&nbsp;that earned them the number one placement.&nbsp;One of the most impactful aspects of the experience was visiting the project site in person. After analyzing drawings, digital&nbsp;models&nbsp;and site&nbsp;logistics&nbsp;for months, stepping onto the roof of the Cannery Casino and Hotel brought a new level of understanding.&nbsp;</p>

<p>Students noted that transitioning from two-dimensional plans to a full-scale structure reinforced the importance of accuracy,&nbsp;coordination&nbsp;and attention to detail. Elements that had only existed on paper became tangible, giving real-world context to their&nbsp;logistics&nbsp;plans and construction strategies.&nbsp;</p>

<p>The experience also highlighted the growing role of technology in construction. The team incorporated digital modeling into their preparation, reflecting the increasing use of advanced tools in roofing and project planning.&nbsp;</p>

<p>While not all team members had prior roofing experience, the competition sparked a strong interest in the industry. Through hands-on learning, research and mentorship, students gained a deeper appreciation for commercial roofing and the opportunities it offers.&nbsp;</p>

<p>Walking the&nbsp;expo floor further expanded that perspective. From induction welding systems and material lift equipment to&nbsp;emerging&nbsp;AI-driven solutions, the team saw firsthand how&nbsp;the industry&nbsp;continues to evolve with innovation and technology.&nbsp;</p>

<p>As these students prepare to enter the workforce, they emphasize the importance of company culture, work-life&nbsp;balance&nbsp;and opportunities for professional growth. They&nbsp;seek&nbsp;organizations that value teamwork, invest in their&nbsp;people&nbsp;and provide meaningful career development.&nbsp;</p>

<p><img src="https://www.rooferscoffeeshop.com/uploads/media/2026/04/roofing-alliance-auburn-university-earns-first-at-ire.jpg" style="float:left; height:300px; margin-right:20px; width:533px" />The Auburn University team&rsquo;s first-place finish reflects not only technical excellence but also strong collaboration,&nbsp;leadership&nbsp;and adaptability.&nbsp;This team perfectly&nbsp;demonstrates&nbsp;the caliber of students entering the roofing industry and the impact of programs like the Roofing Alliance Student Competition.&nbsp;</p>

<p>For Auburn University, the experience was more than a competition. It was a launching point into an industry defined by innovation,&nbsp;teamwork&nbsp;and long-term opportunity.&nbsp;</p>

<p>&nbsp;</p>]]></content:encoded>
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<title>Why SkillsUSA matters for the future of the industry</title>
<link>https://www.coatingscoffeeshop.com/post/why-skillsusa-matters-for-the-future-of-the-industry</link>
<description>why-skillsusa-matters-for-the-future-of-the-industry</description>
<pubDate>Wed, 22 Apr 2026 06:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/nrca-why-skillsusa-matters-for-the-future-of-the-industry.png'
            alt='Why SkillsUSA matters for the future of the industry'
            title='Why SkillsUSA matters for the future of the industry'
            class=''
            style=' '  loading='lazy' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>Sherri Miles explains how SkillsUSA is creating a stronger talent pipeline for the roofing industry.&nbsp;</h2>

<p>Across the United States, SkillsUSA regional competitions are heating up in preparation for the 2026 SkillsUSA National Championship, which will be held at the Georgia World Congress Center in Atlanta, Georgia this June! To learn more about how students competing in the roofing trade are preparing for this national stage, Coffee Shops editor in chief Lauren White sat down with Sherri Miles, a fourth-generation roofing contractor in Virginia whose company, <a href="https://www.rooferscoffeeshop.com/directory/miles-roofing-inc">Miles Roofing</a>, is closely involved in their local SkillsUSA chapter.&nbsp;&nbsp;</p>

<p>Roofing is a relatively new addition to the SkillsUSA competition roster. The Roofing Alliance first became a partner organization in 2019 with Skills USA nationally.&nbsp; The <a href="https://www.rooferscoffeeshop.com/directory/nrca">National Roofing Contractors Association (NRCA)</a> has expanded the relationship and held first a &ldquo;demo&rdquo; competition in 2022!&nbsp; This occasion was something that Sherri remembers well, as she was involved. She explained, &ldquo;When NRCA started talking to SkillsUSA, one of the big initiatives was to get boots on the ground around the country to build relationships with local CTE teachers.&nbsp; I befriended the head of the CTE for Virginia Beach Schools and told them, &#39;I really want commercial roofing to be a part of this. And I want you guys to be the first ones to participate.&rdquo;&nbsp;</p>

<p><img src="https://www.rooferscoffeeshop.com/uploads/media/2026/04/nrca-why-skillsusa-matters-for-the-future-of-the-industry-5.jpeg" style="float:left; height:300px; margin-right:20px; width:347px" />That head of CTE got Sherri in contact with a carpentry teacher in the school system who invited the Miles Roofing team to present to his class a couple times. Through that relationship, Sherri and her team prepared the first Virginia team to compete in SkillsUSA for commercial roofing. She recalled, &ldquo;We got some kids ready for competitions... One of my favorite parts has been when we have rainy days and getting to see my guys who are <a href="https://www.rooferscoffeeshop.com/directory/nrca-pro-certification">ProCertified</a> roofers teach these kids. They love connecting with them and sharing the world of roofing with them.&rdquo;&nbsp;</p>

<p>That first year they sent one student from Virginia to Nationals, the second year it was two, the third year they sent one and this year, Sherri and Miles Roofing are part of a fundraising effort to send a student named Nick to the competition. She shared a bit of his story:&nbsp;&nbsp;</p>

<blockquote>
<p><img src="https://www.rooferscoffeeshop.com/uploads/media/2026/04/nrca-why-skillsusa-matters-for-the-future-of-the-industry-2.jpeg" style="float:right; height:320px; margin-left:20px; width:240px" />The SkillsUSA director from Virginia was one of the teachers and administrators the NRCA brought to the <a href="https://www.rooferscoffeeshop.com/directory/ire">International Roofing Expo (IRE)</a>.&nbsp; After her return to Virginia she got us in contact with a student from a school system we had not worked with before in commercial roofing. He was interested in roofing but had not done any hands-on training with the products. He wasn&rsquo;t quite prepared for the competition.&nbsp; SkillsVA and the Virginia Association of Roofing Professionals (VARP) had him come to the state competition and compete as a demonstration and this kid was fantastic. He welded better than some of my guys who have been doing it for a while. He was a really quick study and we immediately knew that he needed to compete at Nationals.&nbsp;&nbsp;</p>

<p>VARP gave him our endorsement to move on to Nationals and&nbsp; then I received a text from his teacher saying, &lsquo;Hey, we don&rsquo;t have the money, I don&rsquo;t think we can get him there.&rsquo;&nbsp; &nbsp;I started calling various organizations because this is a great kid, a great competitor who should be there representing Virginia. How do we get him to Atlanta?&nbsp;</p>
</blockquote>

<p>The answer, bring the roofing community together. Already, Sherri has gotten in contact with NRCA about scholarship money to help Nick&rsquo;s journey to the SkillsUSA competition, &ldquo;We will make sure this happens, he will be going. And looking to the future, I am already emailing and calling as many other players as I can to make sure that we have a more robust system in place in the future so other students don&rsquo;t have to worry about not having the funding to go to Nationals.&rdquo;&nbsp;&nbsp;</p>

<p>Because at its core, SkillsUSA is so much more than just a competition. Sherri explained, &ldquo;SkillsUSA isn&rsquo;t just a competition. It&rsquo;s the way we can start the pipeline of kids who are coming out of school credentialed, inspired and ready to join the trades.&rdquo;&nbsp;&nbsp;</p>

<p><a href="mailto:sherri@jdmilesroofing.com"><strong>Want to learn more about helping students make it SkillsUSA? Reach out to Sherri!</strong></a></p>]]></content:encoded>
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<title>Get ready for National Roofing Week 2026!</title>
<link>https://www.coatingscoffeeshop.com/post/get-ready-for-national-roofing-week-2026</link>
<description>get-ready-for-national-roofing-week-2026</description>
<pubDate>Tue, 14 Apr 2026 03:00:00 PDT</pubDate>
<content:encoded><![CDATA[
		<img src='/uploads/media/2026/04/nrca-get-ready-for-national-roofing-week-2026.png'
            alt='Get ready for National Roofing Week 2026!'
            title='Get ready for National Roofing Week 2026!'
            class=''
            style=' '  loading='lazy' /><br><p>By Emma Peterson.&nbsp;</p>

<h2>Celebrate your crew and share your story with NRCA this June.&nbsp;</h2>

<p>Roofing is the hidden hero in many people&rsquo;s lives; roofs protect their homes, families, businesses and possessions from the elements. To raise awareness about the significance of roofing and the important work of professionals across the roofing industry, the <a href="https://www.rooferscoffeeshop.com/directory/nrca">National Roofing Contractors Association (NRCA)</a> will be hosting their annual National Roofing Week from June 7-13, 2026.&nbsp;</p>

<p>During the week, NRCA will be sharing stories from professionals around the industry across their social media platforms. NRCA encourages members to &ldquo;<a href="https://www.nrca.net/news-events/national-roofing-week/social-media">share their stories</a> of charitable giving, crew and staff appreciation and signature roofing projects&rdquo; by using the #NationalRoofingWeek2026 tag.&nbsp;&nbsp;</p>

<p>Another great way to show your support for this initiative is by <a href="https://industry.nrca.net/eweb/DynamicPage.aspx?webcode=NRCAStoreList&amp;site=nrca&amp;es3_key=c6a0779d-7cb9-4f69-a677-c11783f891a5">decking your crew out in National Roofing Week swag</a>! These shirts are a great way to show your roofing pride with style. You can find more <a href="https://www.nrca.net/news-events/national-roofing-week/member-resources">detailed information about participation</a> and <a href="https://www.nrca.net/news-events/national-roofing-week/member-resources">National Roofing Week assets</a> to use in your photos and videos online.&nbsp;</p>

<p>This year&rsquo;s event is sponsored by a variety of industry-leading companies, including <a href="https://www.rooferscoffeeshop.com/directory/georgia-pacific">Georgia-Pacific</a>, <a href="https://www.rooferscoffeeshop.com/directory/srs-distribution-inc">SRS Distribution</a>, <a href="https://www.rooferscoffeeshop.com/directory/ire">International Roofing Expo</a>, Hanover Architectural Products, OMG Roofing Products, <a href="https://www.rooferscoffeeshop.com/directory/roofing-alliance">Roofing Alliance</a>, <a href="https://www.rooferscoffeeshop.com/directory/soprema-2">SOPREMA</a> and TuffWrap. If you need more information on National Roofing Week, contact NRCA Director of Communications Krista Berns (847-493-7531 or <a href="mailto:kberns@nrca.net">kberns@nrca.net</a>) or NRCA Social Media Manager Madison Mahoney (847-493-7548 or <a href="mailto:mmahoney@nrca.net">mmahoney@nrca.net</a>).&nbsp;</p>

<p><a href="https://www.nrca.net/news-events/national-roofing-week"><strong>Join the NRCA in celebrating the essential work your crew does each day and promote the importance of hiring professionals!</strong></a></p>]]></content:encoded>
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