Emma Peterson, Senior Content Developer
Bringing life to modern architecture, one wall at a time
By Emma Peterson. The SOPRANATURE® BioWall offers an elegant and uplifting way to make any space more sustainable. Recently, there has been a rise in the popularity of green construction and design. A great example of this is the 2017 renovation of the Jack Casino in Ohio, which features ...
Dive into the history of water features
By Emma Peterson. From ancient Mesopotamia to the palaces of Versailles to a light show in Singapore, water features and fountains have long captivated our attentions. Humans have long been enamored with water and there’s research showing why we have such a connection to these spaces. An article in ...
Score big with this promotion from TopShield®
By Emma Peterson. Buy TS20 or RhinoRoof® U20 for the chance to ring in the new year in style at the 2025 Las Vegas Bowl! TopShield® is giving ten of their top customers the opportunity to attend the SRS Las Vegas Bowl on December 31, 2025! All you have to ...
¡SRS puede ayudarte a encontrar tu próxima solución solar!
Por Emma Peterson, traducido por Jessica Bravo. Prepárate para disfrutar al máximo del sol este verano ayudando a tus clientes a hacer realidad sus sueños de sistemas solares. Si buscas ayudar a propietarios de viviendas y edificios a aprovechar la luz solar este verano, comienza con SRS Solar. SRS ...
The road to IRE 2026
By Emma Peterson. Learn how the IRE team builds a show experience tailored to the roofing industry. It might be hard to believe, but 2026 is just around the corner! And kicking off the new year in style is the annual International Roofing Expo (IRE), happening January 20-22, 2026, at ...
The past, present and future of WSRCA
By Emma Peterson. WSRCA presidents discuss the power of community, inclusion and industry associations. While at the 2025 Western Roofing Expo back in September, The Coffee Shops™ had the chance sit down with an incredible panel of experts featuring Kris Hitesman of Capitol Roofing Service, Stan Robinson of Pacific ...
Driving success with fleet management
By Emma Peterson. From buying your company vehicle to insuring and maintaining it, learn how smarter fleet management lowers overhead costs. In the roofing industry, some of the biggest expenses contractors will have to handle when running a roofing business are labor, materials and their fleet. In this Coffee Conversations ...
Not every roof needs replacing
By Emma Peterson. Learn how RejuvaRoofs rehydrates and reactivates steep-slope roofing products. Meet RejuvaRoofs, an innovative company that is helping contractors extend the lifespan of a roof! To learn more about this company, Megan Ellsworth sat with Jen Silvers, the founder of RejuvaRoofs, for an episode of Roofing Road ...
4 community reroofing programs
By Emma Peterson. Around the country, communities and roofers are coming together to protect their neighbors from the elements. A roof is a crucial part of protecting your home and family from the elements, but is also an expensive investment, one that can be out of reach for many ...
Shining a light on curb appeal
By Emma Peterson. Four different types of lighting that can upgrade any exterior. While curb appeal might first seem like a surface-level aesthetic choice, the right design can actually greatly increase a home’s value. As a paper from Sriram Villupuram, associate professor in the Department of Finance and Real ...














