Heidi J. Ellsworth hosts this insightful podcast on behalf of CoatingsCoffeeShop where she visits with amazing coatings professionals about topics that are hot in the coatings industry. Listen to learn about the issues and topics that matter to your coatings business and to gain insights into new trends, products, solutions, technologies and more!
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In this CoatingsCast, Heidi J. Ellsworth sits down with Jeff Berzolla, founder of Instant Roofer to talk leads and technology. Get an in-depth look at how technology is changing how roofing contractors receive customer leads and prioritize them. Lead generation is a rapidly changing beast – from Google ads to ...
In this episode of CoatingsCast, Heidi J. Ellsworth is joined by Jenn Brake from Brake Marketing & Management and Chris Huettig, the current president of Roof Coatings Manufacturers Association (RCMA) to give her an update on the only industry advocacy group just for roof coatings! Jenn & Chris describe the ...
S1:E12 In this episode of CoatingsCast, Karen Edwards is joined by John Linnell and Gabe Goepfert from Everest Systems to discuss how the company uses chemistry and a commitment to quality to provide the best for their contractors. John shares his motivations for starting Everest Systems, using his chemistry background to ...
S1:E11 In this episode of CoatingsCast, Karen Edwards is joined by Timothy Klindt from UNIFLEX, a Sherwin Williams’ brand, to discuss the importance of pairing quality products with robust customer service to deliver the best outcome for contractors. Tim provides a description of UNIFLEX and their mission, as well as a ...
S1:E10 In this episode of CoatingsCast, Heidi J. Ellsworth is joined by Fernando Silva from Pli-Dek. Beyond roofing, Fernando highlights the diverse applications of waterproofing, from decks to basements, and discusses the advantages of liquid-applied products for their versatility and ease of application. Fernando also describes the innovative solutions and exceptional ...
S1:E9 In this episode of CoatingsCast, host Megan Ellsworth dives into the critical aspects of paint performance and warranties for metal roofing with experts from AkzoNobel. Join us as we explore how these factors impact the longevity and aesthetics of metal roofs, offering valuable insights for homeowners and industry professionals alike. ...
S1:E8 In this episode of CoatingsCast, Karen Edwards visits with Jeffrey Wells from APF Polymer Surfaces to discuss the exciting variety of concrete flooring applications that contractors need to know about for success. Jeffrey describes the different parts of a concrete coating system and how they protect both the concrete and ...
S1:E7 In this episode of CoatingsCast, Heidi J. Ellsworth visits with Tom Magner from California Sports Surfaces to talk about this exciting and unique space for liquid-applied products. Tom lays out the unique challenges that sport surfaces manufactures face when formulating their products as well as innovations that have set California ...
S1:E6 In this episode of CoatingsCast, Karen Edwards sits down with Patrick Noble, Jeff Hung & Marisol Masferrer from Kool Seal, a Sherwin-Williams' brand, to discuss sales and customer support in the coatings space. The Kool Seal team describes how a customer-centric culture within your sales team can support contractors and ...
S1:E5 In this episode of CoatingsCast, Karen Edwards is joined by John McDermott from KARNAK to talk about how contractors can satisfy their business needs by building relationships with manufacturers. John describes how contractors’ business needs may vary based on the size of their business, the type of work they do ...
S1:E4 In this episode of CoatingsCast, Heidi J. Ellsworth and Amanda Paterline, Americas Commercial Marketing Manager, Coil and Extrusion Coatings at AkzoNobel and Tessa Slagter, Sustainable Innovation Manager - Industrial Coatings at AkzoNobel, delve into the world of sustainability. They examine the critical role that coil coatings play in environmental conservation ...
S1:E4 In this episode of CoatingsCast, Karen Edwards sits down with Brady Kolden from Polyglass. Brady is a 30-year coatings veteran and discusses his unique perspective of the past and present of the coatings industry. Brady introduces us to the intricacies of liquid-applied roofing and sheds light on Polyglass, a leading ...
S1:E3 In this episode of CoatingsCast, Heidi J. Ellsworth visits with Anthony Martin and Kyle Infante from APOC to talk about customer loyalty and what that means from a business perspective. Contractors want to use the best materials, but having great products is only half the battle. Kyle and Anthony share ...
S1:E2 In this episode of CoatingsCast, Heidi J. Ellsworth meets up with Lisa Ryan, who was the keynote speaker at the 2023 Roof Coating Manufacturers Association (RCMA) summer meeting. Lisa is an inspirational speaker and employee engagement expert who shared her thoughts on employee retention and gratitude during the summer meeting. She helps ...
S1:E1 In this episode of CoatingsCast, Heidi J. Ellsworth visits with Jan Bagnall from APOC to talk about RoofSlope, an exciting addition to the APOC family of commercial roofing products. Learn how this patented, innovative solution easily solves the problem of ponding water on roofs by achieving positive roof slope on ...
In this first CoatingsCast, Heidi J. Ellsworth talks with Sara Jonas from APOC about their partnership to launch CoatingsCoffeeShop. They chat about what prompted them to create this space specifically for contractors who use or want to use roof coatings in their business and why it will be valuable to ...