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Emma Peterson, Senior Content Developer
Why Pride and inclusion matter in roofing
By Emma Peterson. Industry leaders explain why creating a culture of belonging benefits employees, companies and the future of roofing. June was Pride Month and here at The Coffee Shops™ we celebrated with a special Pride Month Coffee Conversations all about how roofing companies can create inclusive environments within their ...
Building a one-stop shop for homeowners
By Emma Peterson. Learn why contractors are diversifying their offerings and how the right supplier partnerships can make expansion easier. In a new Coffee Conversations® webinar, Heidi J. Ellsworth sat down with Josh Wilens, Alex Birnbaum and Kristina Hill to talk about how siding is no longer just an add-on ...
Bridging the gap between policy and practicality
By Emma Peterson. Gary Walpole discusses advocacy, legislation and the roofing industry. Roofing associations like National Federation of Roofing Contractors (NFRC) are critical to the success in advocating for the industry. To learn more about how these associations unify the industry into one collective voice, we sat down with ...
EVERROOF’s portfolio of roof coatings
By Emma Peterson. Todd Farr discusses EVERROOF's ever-expanding product offerings at FRSA 2026. EVERROOF began as a family owned private label manufacturer for some of the largest roofing companies in the world. Now, three decades later, they are a part of the American Polymers Network of Companies (along with companies ...
Connecting the dots between data and strategy
By Emma Peterson. How the Farnsworth Group combines research and consulting to help industry professionals navigate change and stay competitive. For over 35 years, the Farnsworth Group has collected market research and intelligence for manufacturers, suppliers and business owners in the construction industry. Not only does the Farnsworth team go ...
One product line, endless applications
By Emma Peterson. Tremco’s Vulkem® Pro Series delivers sealants, adhesives and concrete repair solutions for any jobsite challenge. Tremco® has established a name for itself among both professional contractors and DIY-enthusiasts for their high-quality and innovative products. Further, they are known for effectively simplifying product use across multiple applications, providing ...
OSHA inspection 101
By Emma Peterson. Trent Cotney walks you through your rights for when OSHA comes to the jobsite. OSHA, or the Occupational Safety and Health Administration, is the regulatory agency within the United States’ Department of Labor (DOL). It has existed since 1970 and its role is to protect U.S. workers ...
75 years and still growing
By Emma Peterson. The latest company milestones include a bold new shingle color and the construction of IKO's eighth North American plant. 2026 marks the 75th anniversary of IKO Industries’ operations. And over those decades, IKO has grown a lot. The story starts back in the 1950s in Calgary, Alberta, ...
StrongHold™ single-ply solutions
By Emma Peterson. BITEC’s comprehensive single-ply solutions deliver the durability and efficiency your projects demand. If you’re looking for products that you can trust to add long-term value and protection to your next low-slope roofing project, look no further than BITEC’s StrongHold™ line. The single-ply roofing systems have been carefully ...
Construction growth expected in the next year
By Emma Peterson. After several years of uncertainty, FMI analysts see encouraging signs driven by infrastructure investment and commercial expansion. A lot has happened in the last few years that has destabilized our market and industry, but that doesn’t mean that growth isn’t still happening. In fact, FMI Corporation’s 2026 ...
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