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World of Concrete 2027
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Are Fluid-Applied Roof Systems the New Membranes?

Western Colloid - Are Fluid-Applied Roof Systems the New Membranes?
October 4, 2025 at 10:00 a.m.

In this episode of CoatingsTalk, host Megan Ellsworth is joined by Greg Hlavaty with Western Colloid to talk about treating fluid-applied roof systems as a membrane. In modern roofing and waterproofing applications, fluid-applied roofing systems have become increasingly popular due to their seamless application, durability and adaptability. These systems are often compared to traditional membrane systems, but a growing industry perspective is to treat fluid-applied systems as membranes themselves — not just coatings. This shift in mindset has significant implications for design, installation, performance expectations and long-term maintenance strategies. Tune into this episode to learn more about this emerging market.
 

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