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Keep roofing cool with this primer

Everroof Keep Roofing Cool
March 4, 2024 at 3:00 p.m.

By Evelyn Witterholt. 

Here’s why you should use EVERROOF’s Primer M100 for your next roof coating project. 

Roof coatings are becoming the top choice for building owners who are looking to restore their current roof. These types of roofs are well regarded for their energy-efficiency and cost-effectiveness. But for some roof coating systems to be effective, roof primers are highly encouraged. For your next acrylic or silicone roofing project, we recommend EVERROOF’s Primer M100.  

The EVERROOF® Primer M100 is an epoxy-water based primer for cool roof coatings. This liquid-applied primer has unmatched penetrating and rust-inhibiting qualities. It can be used with EVERROOF’s Ever-Crylic® and Ever-Silic® roof restoration systems. 

Using a roof primer like the M100 is crucial for many types of substrates, as primers help the coating adhere to the substrate. The M100 is specifically designed to help coating systems adhere to many types of substrates. The primer also helps prevent bleed-blocking and rust.  

This primer can be used on the following types of roofing materials: 

  • Concrete 
  • Masonry 
  • Metal 
  • Modified bitumen 
  • BUR 
  • Aged EPDM membrane 
  • Polyurethane elastomeric surfaces 

EVERROOF’s Primer M100 has a coverage rate of one gallon per 100-400 square feet (this depends on the substrate it’s used on). It has a quick cure time of two to four hours and can be recoated in 24 hours. The primer can be applied using an airless sprayer, brush or phenolic resin core roller.  

Your customers want the most bang for their buck, that’s why you should give them a complete roof coating system, primer and all. The EVERROOF Primer M100 is an excellent choice for properly priming the roof for long-lasting efficiency.  

Learn more about Everroof in their Coffee Shop Directory or visit www.everroof.com.

About Evelyn 

Evelyn works as a writer for RoofersCoffeeShop, MetalCoffeeShop and AskARoofer. When she isn’t writing about roofing, she’s either at the gym lifting weights or curled up on the couch watching a movie. 

About EVERROOF

Relying on over three decades of coatings manufacturing experience, EVERROOF brings a wealth of technology, innovation and reliability to the roofing industry. Our products are proudly made in the U.S.A. at one of our five manufacturing facilities located throughout California and Texas.

EVERROOF is in business to facilitate a solid reputation for producing quality products, achieving timely delivery and providing competitive pricing. We constantly strive to better satisfy the needs of our customers and to continually improve the overall management and success of the company. Learn more at www.everroof.com 



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