Waterproofing Communication

July 15, 2025 at 8:00 a.m.

In this CoatingsCoffeeShop Lunch & Learn, Jan Bagnall from Pli-Dek is here to help contractors communicate with their customers about waterproofing with the goal of gaining additional or larger jobs. Jan walks attendees through the features of the Pli-Dek waterproofing system — a fast-drying, water-based solution reinforced with fabric and designed for decks, outdoor walkways and other exposed surfaces. Jan will share how to talk to customers about the long-term benefits of waterproofing, from protecting properties from water damage to boosting property safety and curb appeal. Learn how to turn structural and decorative waterproofing into a reputation builder and a revenue driver.

Be sure to take a photo of your team enjoying this Lunch & Learn and submit your photo here or email us. We will select a winner each month to win a pizza lunch!

Once you've finished watching, don't forget to test your knowledge by taking the fun, interactive quiz and be sure to hang your completion certificate in your work area!

Read the transcript.

Watch the Lunch & Learn below or on YouTube.