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Dani Sheehan, Content Strategist
How economic incentives support roofing industry growth
By Dani Sheehan. With new incentives and fewer barriers, now is the time to invest in efficiency and innovation. Roofing contractors continue to navigate an uncertain economic landscape with labor challenges and rising material costs, but recent legislative efforts are creating new incentives to invest in growth and innovation. We ...
Top August articles: Mother Nature, the future of roofing and I-9 compliance
By Emma Peterson. This month’s standout stories cover fire-rated systems, youth outreach, legal guidance and more! Summer has been rushing by at The Coffee Shops™ and it’s already time to look at the top articles from August 2025! One of the big topics we saw talked about this month ...
One system, two trusted brands
By Dani Sheehan. This advanced foam and coating system offers a renewable solution that extends the life of the roof. Sherwin-Williams Roofing Solutions is making it easier than ever to deliver dependable performance with a two-product spray polyurethane foam (SPF) roofing system built for longevity, efficiency and ease of application. ...
Pickleball, popularity and performance surfaces
By Dani Sheehan. California Sports Surfaces is committed to supporting active communities and helping new generations fall in love with new sports. It’s official: pickleball isn’t just having a moment — it’s an entire movement. From neighborhood cul-de-sacs to championship arenas, this fast-paced paddle sport has taken over America (and ...
Successfully selling maintenance services
By Dani Sheehan. With strong manufacturer backing and clearly educating building owners, contractors can position maintenance as a key driver of their business growth. In a recent episode of CoatingsTalk, Megan Ellsworth sat down with Chris Huettig and John McDermott from KARNAK to talk about one of the most reliable, ...
You could win a summer crew appreciation package!
By Dani Sheehan. Show your crew some love this summer by staying updated on Henry Restoration Systems. Roofing crews work hard — especially in the summer heat. To recognize that dedication, Henry®, a Carlisle Company, is rolling out a special Summer Crew Appreciation Giveaway designed to help keep teams cool, ...
Your project partner, from start to finish
By Dani Sheehan. Get the job done right with professional solutions at your fingertips. Launched in October 2024, Project Solutions Center (PSC) is a growing online platform designed to serve contractors with a curated selection of industrial-grade products and real-time access to expert support. We recently sat down with Ben ...
More legislative wins for the roofing industry
By Dani Sheehan. Permanent tax relief and new deductions create long-term gains for the roofing industry. On July 4, 2025, the President signed the One Big Beautiful Bill Act (H.R. 1) into law – a sweeping reconciliation bill aimed at expanding tax cuts, simplifying tax code and shifting federal spending ...
From repairs to readiness
By Dani Sheehan. As aging roofs and rising costs drive demand for maintenance, here’s how to build a service program that’s safe, profitable and positioned for long-term growth. Roof maintenance continues to be one of the most strategic and profitable service offerings contractors can add to their business. As John ...
Fire-rated solutions for the Wildland Urban Interface
By Dani Sheehan. Learn how Pli-Dek and fire-rated systems can help you confidently tackle WUI projects. Fire seasons continue to grow more intense, and as urban development edges closer to wildlands, fire-rated solutions are essential to protecting the built environment. In a recent episode of CoatingsCast®, Megan Ellsworth sits down ...
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