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Dani Sheehan, Content Strategist
Key opportunities in a slowing construction market
By Dani Sheehan. Understand how the economy is impacting the roofing and construction sectors to remain resilient through the end of the year. Looking ahead to the rest of 2025, the economic picture offers a mix of steady growth, shifting consumer sentiment and industry-specific slowdowns. Determined to understand how these changes will ...
5 smart ways to stay ahead of the busy season
By Dani Sheehan. Set yourself up for success by maintaining equipment, reinforcing safety, investing in continuing education and more as you head into peak roofing season. As warmer weather approaches, your business is about to ramp up. Warmer, drier weather creates ideal conditions for spray foam projects, but it also brings challenges ...
A family built on craftsmanship
By Dani Sheehan. Meet Bob and Miles Yglesia, the father-son duo leading Pli-Dek's growth on the east coast. With over 35 years in the waterproofing industry and 25 years installing Pli-Dek systems, Bob Yglesia has seen just about everything the field can throw at a contractor. Today, he’s joined by his son ...
Preserving history without compromise
By Dani Sheehan. When this historic hotel needed a roof restoration, the challenge wasn’t just installing 200 squares of Ludowici clay tile, it was doing it without disturbing the architectural integrity that makes the building iconic. When Dallas County Roofing restored an historic hotel in Galveston, Texas, every detail mattered. With 200 ...
Close bigger roofing jobs faster with financing tools
By Dani Sheehan. Win more roofing bids by offering financing upfront. Selling both residential and commercial roofing projects? Whether you're quoting a small low-slope repair or a large re-roofing job, helping your customers manage project costs can set you apart from the competition. Instant Roofer makes it easy by letting you offer ...
Navigating uncertainty with scalable roofing solutions
By Dani Sheehan. By offering flexible options – from preventative maintenance to high-performance restoration solutions – you can better serve your customers with a variety of budgets, timelines and goals. Roofing contractors are facing more cautious customers, tighter budgets and unpredictable timelines. But as Will Lorenz, president of General Coatings Manufacturing Corp, ...
Restoration without disruption
By Dani Sheehan. APOC’s liquid-applied membrane provided a leak-free solution for a working fire station. When the roof on a 10,000 square-foot fire station in Santa Clarita, California, started leaking, AceTek Roofing decided to restore the existing system instead of a complete roof replacement. With the building in active use and a ...
A reprieve from persistent waterproofing failures
By Dani Sheehan. Learn how Pli-Dek's waterproofing solutions saved this Sarasota townhome community from long-term frustration and costly repairs. Long-term durability is non-negotiable when it comes to offering waterproofing solutions to your customers. When Joss Contracting needed a reliable fix for the failing waterproof deck coatings at KB Home Willowbrook Townhomes in ...
Navigating roof restoration challenges with manufacturer support
By Dani Sheehan. Leveraging manufacturer expertise can make the difference between a standard job and a long-lasting, efficient roofing solution tailored to the customer’s needs. The partnership between manufacturers and contractors plays a critical role in selecting the best roofing solution for a building’s unique needs. In this recent roof top demonstration, ...
Enhanced durability and moisture protection
By Dani Sheehan. By leveraging Pli-Dek's expertise, the Hilton Casitas’ balcony now benefits from a high-performance waterproofing system designed to withstand coastal conditions. Waterproofing failures on balconies and rooftop patios can be a nuisance for building owners, especially when it’s the Hilton’s El San Juan Resort and Casino in Puerto Rico. Persistent ...
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