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Dani Sheehan, Content Strategist
Take your workforce challenges to D.C.
By Dani Sheehan. It’s easy to feel like workforce issues are out of your control. Roofing Day in D.C. offers a way to change that. Every contractor in the industry knows the reality: finding and keeping skilled labor is one of the biggest barriers to growth. You can invest in ...
A 35-year career built on growth and adaptability
By Dani Sheehan. Jamie Atkins reflects on building a career in the trades and his time with Sherwin-Williams Roofing Solutions. After 35 years with Sherwin-Williams® and the last six supporting UNIFLEX® and Kool Seal® as assistant product manager, Jamie Atkins is preparing for retirement and reflecting on a career that ...
When one bill could have changed everything
By Dani Sheehan. This is advocacy in action. See what Mississippi’s House Bill 1730 means for commercial contractors. Earlier this year, a piece of legislation in Mississippi quietly gained momentum, but its impact would have been anything but quiet for roofing contractors. Mississippi House Bill 1730 (HB 1730) proposed a ...
A restoration system built with contractors in mind
By Dani Sheehan. Discover a simpler approach to roof restoration that saves time, labor and headaches with every installation. Roof coatings offer a valuable way to extend the life of aging roof systems, allowing building owners to avoid costly tear-offs while restoring performance, improving energy efficiency and adding years of ...
Tackle stone and concrete stains the smart way
By Dani Sheehan. Anywhere organic material has had time to settle over winter, this peroxide cleaner by Stain-Proof® helps bring surfaces back to life. As landscapes come back to life, the spring season reveals what snow, moisture and organic debris leave behind. Leaf tannins, algae, mold, mildew and general grime ...
From coatings to the complete building envelope
By Dani Sheehan. For contractors navigating higher performance expectations in a competitive environment, ASC Building Materials is evolving with a contractor-first mindset to help you expand your offerings. ASC Building Materials’ story begins with coatings, but it doesn’t end there. In a live soundstage interview at the International Roofing Expo ...
Deliver long-term performance on metal roof restorations
By Dani Sheehan. Learn how to provide a lasting solution on a leaky metal roof. Metal roofs are known for durability, but over time can begin to show signs of wear, from oxidation and corrosion to failed seams and compromised fasteners. Restoring these roofs requires a full system approach designed ...
High-solids performance without the solvent-based tradeoffs
By Dani Sheehan. Learn about APF Polymer Surfaces’ new high-performance coating designed to meet today’s VOC and durability demands. As performance expectations rise and VOC regulations tighten, coating manufacturers are being pushed to deliver more without compromising quality. APF Polymer Surfaces now offers the performance of traditional solvent-based urethanes in ...
From speed to certainty with these measurement reports
By Dani Sheehan. Instant Roofer is redefining measurement reports to help you close more deals and grow your business, instantly. In residential roofing, nearly every downstream decision begins with a roof measurement. Pricing accuracy. Material selection. Financing conversations. Order readiness. Yet measurements have traditionally been slow, expensive or disconnected from ...
A better name for an even better product
By Dani Sheehan. With its unmatched traction and grip during installation, TUFF-GRIP™ reinforces APOC’s commitment to safety and high-performance underlayment technology. Contractors have relied on APOC’s synthetic underlayment for years under the well-known Gator-Skin™ name. Today, that same trusted performance has a new name: APOC TUFF-GRIP™ 30. While the name ...
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