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Jenny Yu, Writer & Reporter

From intern to senior engineer

From intern to senior engineer

By Jenny Yu. Learn how hands-on experience propelled this engineer from the beginning steps of his career to eventually creating innovations that are shaping the industry! When people enter the roofing industry, it’s often said that they never leave. This is true for Austin Cash, senior new product development ...


Engage clients with this A.I. powered tool

Engage clients with this A.I. powered tool

By Jenny Yu. Renoworks Pro offers instant project visualization, custom product selection and seamless integration. In this episode of the Roofing Road Trips® podcast, host Karen Edwards spoke with Brad Finck of Renoworks about the incredible benefits Renoworks Pro offers for dynamic consultations, easier web integrations and more closed ...


Choosing a roofing contractor that goes above and beyond

Choosing a roofing contractor that goes above and beyond

By Jenny Yu. One roofing industry leader shares the key factors to look for when choosing the right contractor for your property. When it’s time to replace or repair your roof, choosing the right contractor can make all the difference between a smooth experience and a fraught one. According ...


Where color meets confidence: The Quartz Series

Where color meets confidence: The Quartz Series

By Jenny Yu. Explore the variety of Everlast’s newest durable paint system. Everlast Roofing, Inc. has some new members of their color chart family. Introducing the Quartz Series, an aesthetic addition to Everlast’s collection of color offerings. Since 1996, Everlast Roofing has worked to provide customers with high-quality ...


The trade show designed for the Latino community

The trade show designed for the Latino community

By Jenny Yu. Learn about the unconventional origin of the NAHICA and how it carved out its own niche to serve Latinos in the industry. In the roofing industry, there are so many amazing opportunities for networking and ongoing education at expos and trade shows. Most of these events ...


For roofers, by roofers

For roofers, by roofers

By Jenny Yu. Learn how investing in the right equipment can help change the narrative of your business and the roofing industry. In this episode of the AskARoofer podcast, Lauren White spoke with Sam Beiler from Equipter and Mario Aguilar from Lemus Construction about the benefits of debris management ...


The trade show designed for the Latino community

La feria diseñada para la comunidad latina

Por Jenny Yu, traducido por Jessica Bravo. Conoce el origen poco convencional de NAHICA y cómo logró abrirse camino para servir a los latinos en la industria. En la industria del techado, existen muchísimas oportunidades increíbles para hacer contactos y seguir aprendiendo en expos y ferias comerciales. La mayoría ...


This cutter provides performance for professionals

This cutter provides performance for professionals

By Jenny Yu. Discover Malco Tools’ newest innovation in their TurboShear® line built for precision, power and performance. Top-performing roofing professionals need access to the latest and greatest tools and Malco Tools just announced their newest: the Malco TurboShear® Rotary Panel Cutter (TSPC1). Ideal for cutting roofing and siding ...


Ventilation that expands performance

Ventilation that expands performance

By Jenny Yu. This vent is up for METALCON’s 2025 Top Product Awards. Marco Industries’ new Metal Roofing Gooseneck Vent is in the running for a METALCON 2025 Top Product Award, marking a notable recognition for the company’s latest innovation. The Metal Roofing Gooseneck Vent is engineered specifically ...


Innovative coastal roofing solution shines bright

Innovative coastal roofing solution shines bright

By Jenny Yu. With rising demand and proven performance, Armored Coast gives roofers a stronger, more affordable alternative to aluminum on the coast. At this year’s Florida Roofing and Sheet Metal Contractors Association (FRSA) Convention & Expo, attendees got an inside look at one of the industry’s most talked ...


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UP TO THE MINUTE

By Dani Sheehan. Contractors looking to differentiate in 2026 are ...
By Dani Sheehan. Understand the design possibilities and performance behind ...
Read More
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