Jesse Sanchez, Writer
How to help your roof last longer
By Jesse Sanchez. Persistent moisture, trees, wind and drainage challenges can cause roofing systems across Western Washington to deteriorate sooner than homeowners expect. Replacing a roof is a major investment, but environmental conditions can cause roofing materials to show signs of wear sooner than many homeowners anticipate. Guardian Roofing & Gutters understands ...
Winning more commercial service bids starts before the proposal
By Jesse Sanchez. Better qualification, timing and relationship-building can help commercial service contractors address bid losses before a proposal reaches the customer. A carefully prepared proposal cannot overcome every obstacle standing between a commercial service contractor and a new contract. Convex emphasizes that, in many cases, the factors shaping the ...
Last chance to connect your ad spend to real roofing revenue
By Jesse Sanchez. Contractors can still register for Adtaxi’s upcoming webinar to learn how offline attribution can connect digital marketing activity with customers, revenue and higher-value jobs. There is still time to register for Adtaxi's upcoming webinar, “The Offline Attribution Advantage,” where roofing and home services contractors can learn how to better ...
Protecting the value of software investments
By Jesse Sanchez. Sustaining software value requires continued attention to adoption, ownership and manageable change. Buying software is only part of the equation. At Ingage, the conversation around software value extends beyond implementation to what happens as teams, priorities and the people responsible for championing the technology change. Ingage CEO, Dean Curtis ...
Metal roof leaking? Call the right specialist
By Jesse Sanchez. Improper repairs can cause lasting damage to a metal roof, making it critical to work with a contractor who specializes in metal roofing. Metal roofs are designed to provide long service lives with relatively little maintenance, but even these high-performance systems can eventually develop leaks. Roof Hugger notes that ...
Top October articles: Roofing basics and global architecture
By Emma Peterson. See which stories rose to the top this month. As another month comes to a close, it’s time for our regularly scheduled article recap! These top article recaps are designed to break down the most popular articles each month to make it easier for the AskARoofer readers to keep ...
Why rooftop supports are getting stronger
By Jesse Sanchez. Severe weather, seismic forces and evolving codes are changing how rooftop piping and equipment are secured. On this episode of Roofing Road Trips®, host Megan Ellsworth spoke with Mark Vargas, director of business development for AP Roof Services, the service side of Anchor Products, about how rooftop pipe and ...
Prepare your home before roof replacement
By Jesse Sanchez. A little preparation before roofing work begins can help protect your property, reduce delays and create a safer work area. Summer’s dry weather can provide an opportunity for homeowners to move forward with roof replacement projects. Fields Roof Service recommends preparing the property before crews arrive to ...
Building trust with female homeowners
By Jesse Sanchez. Contractors can strengthen relationships with female homeowners by creating a sales experience centered on communication, transparency and meaningful involvement. Female homeowners are an important part of the homeownership and renovation market, and roofing contractors have an opportunity to make sure their sales approach reflects that influence. Single ...
Drone technology strengthens detailed roof surveys
By Jesse Sanchez. Bain & Irvine combines drone imagery with close-up inspections to assess roof conditions, identify risks and support long-term property maintenance. Keeping a roof watertight starts with understanding how to identify its condition before small problems become major repairs. Bain & Irvine uses a combination of drone technology and hands-on ...
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