Lauren Begg - Building Confidence in Coatings

In this CoatingsCast™, Megan Ellsworth sits down with Lauren Begg of Aetna Roofing to discuss what it takes to get a crew comfortable with coatings. Beyond initial training, they explore how repetition, hands-on experience and strong leadership help crews build confidence in the field. Lauren shares insights on developing productive habits, encouraging team buy-in and creating a culture where coatings become a natural part of the workflow. Whether you're introducing coatings to a new team or looking to strengthen an existing crew's performance, this conversation offers practical takeaways for long-term success.

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