Top May Articles: Scholarship opportunities, independent assembly testing and customer loyalty strategies

By Evelyn Witterholt. 

Here’s what’s been trending on the CoatingsCoffeeShop™ newsroom for the month of May. 

Many people in the roofing industry either know someone who is going to college or maybe planning on going to college themselves. And with higher education, there often comes a price tag. That’s why one of our most read articles from last month was a piece highlighting a scholarship opportunity from the Roofing Contractors Association of Southern California (RCASoCal). The Jim Nienow Memorial Scholarship is now open for applications. Winners of the scholarship could win up to $10,000. Immediate family members of RCASoCal members as well as member employees are eligible to apply. 

If you are in the building construction world, you know that the quality of the products you install could make or break your business. One of our most popular articles from May came to us from Pli-Dek, where they outline the importance of independent assembly testing. Relying on an outside source to test the materials you want to use ensures you’ll get unbiased results about the quality of the products. 

You can install the best roof imaginable, but your business will only thrive if you have good relationships with your customers. Our most popular article from last month was a piece by Heather Vogt from Creativate, who outlined five strategies for building long-lasting customer relationships. From communication techniques to automation to collecting feedback, Heather covers the best strategies your company must use to build a loyal client base. 

Here are the most read articles for the month of May: 

5 - Choosing building products wisely 

4 - Stepping up to the challenge 

3 - The 2024 Jim Nienow Memorial Scholarship applications are available! 

2 - That’s a wrap on Project Reroof 2023! 

1 - 5 strategies to build strong, lasting client relationships