CCS Influencers
The key to training your sales team for success
CCS Influencer Greg Serevetas says that a a knowledgeable sales team is a profitable one. First, understand that the opportunities are there, but if your sales team does not know what to look for, or worse how to communicate it to the building owner then we’re all just leaving work on ...
Forming strong customer bonds with AI
CCS Influencer Will Lorenz says that depth of relationship between people is quicker and efficient because of AI. Editor's note: The following is the transcript of a live interview with CCS Influencer Will Lorenz. You can read the interview below, listen to the podcast or watch the recording. Alex Tolle: Hello, ...
Keeping people at the core of business
CCS Influencer Greg Serevetas says that AI should make us better, not replace us. AI in construction and roofing can be a game-changer, but only if it’s used the right way. The key is enhancement, not replacement! AI should support skilled professionals, not take their place. For example, we are looking into ...
If you're using AI in your business, it's important to do it the right way...
CCS Influencer Shawn Morgan says AI should assist, not replace, human expertise. Be upfront about AI. Let your customers and employees know where and how AI is being used. If AI is helping with things like material selection or project estimates, make sure those decisions can be easily explained in plain ...
Cash flow strategies for seasonal markets
CCS Influencer Greg Serevetas says it's important to find a way to keep cash flowing, even when the work slows down. Managing cash flow is one of the most important and challenging parts of running any business, especially a roofing business. Here in the Northeast, where the seasons are not always ...
Effective cash flow management year-round and in winter for roofing contractors
CCS Influencer John Kenney says implementing sound cash flow strategies throughout the year and paying extra attention during winter, contractors can maintain financial stability. Managing cash flow is one of the roofing contractors' biggest challenges, especially during the slower winter months. I have seen firsthand how proper financial planning and discipline ...
Negotiating seasonality in the industry
CCS Influencer Joe Sorrentino says seasonal revenue analysis is essential for all size business owners who want to anticipate income fluctuations and align their financial expectations with the industry’s seasonal nature. Negotiating “seasonality” is essential for any size roofing/coating company seeking to maintain consistent operations and maximize profitability throughout the year. ...
Understanding the ebb and flow of roofing
CCS Influencer Will Lorenz says managing your cash flow on a per project basis is important. Editor's note: The following is the transcript of a live interview with CCS Influencer Will Lorenz. You can read the interview below, listen to the podcast or watch the recording. Intro: Hey. Hello, everyone. Hi, Will, ...
Tips for managing your cash flow
CCS Influencer Shawn Morgan says staying proactive and flexible can keep your business steady throughout the year. Managing cash flow as a roofing contractor, especially during the slower winter months, is crucial. With a little planning and some smart strategies, you can keep things running smoothly all year. By staying proactive ...
Use your initial company goals to organize and strategize
CCS Influencer Will Lorenz suggests aligned yourselves first with the goals of the ownership of your business and then move down into each segment of the business. Editor's note: The following is the transcript of a live interview with CCS Influencer Will Lorenz. You can read the interview below, listen to ...

















