Expert Conversations
It takes more than a hard hat to protect a head
By Emma Peterson. A recent Coffee Conversations panel explored the connection between mental health, physical safety and workforce success. Last month, we got the chance to host a special Coffee Conversations webinar with Mandy McIntyre from Weatherproofing Technologies Inc. (WTI), Kara (Houck) McCaffrey from Houck Group, and McKay Daniels of National Roofing ...
The road to Team USA starts now
By The Coffee Shops®. The roofing industry builds a national pathway to identify and develop young competitors for the 2027 World Championship for Young Roofers. The roofing industry is taking another step toward strengthening workforce development through international competition. During a recent episode of Roofing Road Trips®, Jon Goodman of National Roofing ...
The work that goes into building the perfect court
By Emma Peterson. One industry expert shares insight into how to effectively coat court surfaces. At the end of July, The Coffee Shops® crew got an incredible opportunity – record a live CoatingsTalk out on a jobsite with the CourTex Construction crew to see them finish installing California Sports Surfaces’ CoolTop®. Not ...
Technology may be evolving, but roofing still needs roofers
By Emma Peterson. While AI can analyze data and automate repetitive tasks, roofing remains a trade built on field experience, adaptability and professional judgment, skills that technology cannot easily replicate. As artificial intelligence (AI) and technological automation continues to revolutionize the way we do office and administration work, many people’s ...
Extending building life starts with education and training
By Emma Peterosn. Why owner education, contractor training and proactive planning are just as important as the materials themselves when it comes to extending the life of a structure. As markets and budgets stay tight, finding affordable ways to extend the lifespan of a building has become the biggest priority ...
Advocacy remains a roofing priority
By The Coffee Shops®. NRCA leaders say persistent workforce challenges make industry engagement more important than ever. During a recent episode of the Roofing Road Trips® podcast, National Roofing Contractors Association (NRCA) leaders offered their insights regarding the state of federal advocacy and why roofing professionals should remain engaged despite ...
How AI fits into a contractor’s tech stack
By Jesse Sanchez. Contractors can use artificial intelligence to strengthen existing technology, analyze business data and improve productivity while maintaining careful oversight. Artificial intelligence (AI) is moving quickly, but contractors do not need to overhaul their entire technology stack to begin exploring its potential. In this CoatingsTalk webinar hosted by ...
Creating a more fire-safe future
By Emma Peterson. Explore the certifications, technologies and best practices that help roofing professionals build more fire-resilient structures. As wildfires rage across the Western United States, the importance of fire-resistant roofing and building solutions has never been more crucial. To learn more about how we can build a more ...
Designing roof restorations for success
By Jesse Sanchez. Proper planning, documentation and evaluation can help contractors reduce uncertainty before a roof restoration begins. Successful roof restoration starts long before materials arrive on the jobsite. On this episode of Roofing Road Trips®, host Karen Edwards spoke with Andrew Fickinger of Sherwin-Williams and roofing industry veteran Joe ...
Set yourself apart from the competition at LEGALCon 2026
By Emma Peterson. Monica Murphy shares why the relationships, education and opportunities gained through NRCA's premier legal event can have a lasting impact. On October 7 and 8, 2026, the National Roofing Contractors Association (NRCA) will be hosting their live LEGALCon event! This is the association’s premier legal event and ...


















