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Cotney Consulting Group
Social media strategies for metal pros
MCS Influencer John Kenney says social media is not about going viral; it’s about being visible, consistent and trusted. The metal construction and roofing industries have always been built on relationships, craftsmanship and trust. But in today’s digital-first world, many of those relationships now begin long before a handshake, often with ...
Q&A – Galvanized gutters
Worried about corrosion in their gutter system, this homeowner reached out for some extra insight. James from Louisiana recently reached out to AskARoofer looking for some expert insight into how a copper gutter would interact with a galvanzed downspount. They asked: My roofer has replaced galvanized gutters at the edge of ...
Building trust with renewable warranties and maintenance
CCS Influencer John Kenney says that a proactive, service-oriented approach sets your business apart and keeps you aligned with your client's long-term goals. For building owners, a roof isn't just an asset; it's a critical investment tied to their property's integrity, safety and long-term operational costs. For contractors, every roofing project ...
Q&A – How does hail impact synthetic slate?
Looking to prep for the storm season, this homeowner had some question about roofing materials and hail. Living in Louisiana, homeowner Michelle has faced their share of storms. When looking at roofing materials, they came to get some advice about hail performance, asking: What impact could you expect from hail on a ...
Roofing considerations for historic homes
AAR Expert John Kenney says roofing an older or historic home is not just a repair; it's a responsibility. Replacing or repairing the roof on an older home with historical significance requires more than standard materials and routine installation. These homes come with character, craftsmanship and architectural integrity that must be ...
Using social media to grow your roofing brand
RCS Influencer John Kenney says that social media is more than a digital billboard; it's a strategic channel for branding, engagement and lead generation. A strong social media presence is no longer optional in today's competitive roofing market. It's essential. Whether you are a residential contractor working in local neighborhoods or ...
Taking your business to new heights with drones
By John Kenney, Cotney Consulting Group. Learn the legal basics of incorporating drone operations into your contracting business. Innovation is the way of the world, and the roofing industry is no exception to that. From new shingle technology to software programs that take estimating and sales to the next level, ...
Robotics: The Future of Roofing Automation - PODCAST TRANSCRIPT
Editor's note: The following is the transcript of a live interview with John Kenney of Cotney Consulting Group. You can read the interview below or watch the recording. John Kenney: Well, welcome everyone to another R-Club training information. We like to always look at it from a combination of both. Today ...
Stop rework before it starts
By Cotney Consulting Group. Five field communication habits that work. Rework is one of the most expensive and preventable problems in roofing. It doesn't just eat up profit. It demoralizes crews, delays closeout, frustrates clients and ties up your best resources, fixing things that should've been done right the first time. In ...
Keeping pedestrians safe around roofing sites
By Cotney Consulting Group. Being proactive about pedestrian safety shows you're committed to quality work and caring about the people around you. When we think about roofing safety, our minds often go straight to harnesses, ladders, fall protection and heat stress. However, another area deserves just as much attention: the safety of ...
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