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Dani Sheehan, Content Strategist

NWIR Girl Playing Softball

Hit a home run during this two-day event!

By Dani Sheehan. Help empower women in the roofing industry and celebrate their experience, insight and inspiration at NWiR Days 2024. Bases are loaded. You sit at the edge of your seat with bated breath as you watch the next hitter step up to the plate. There’s an eerie silence ...


RCAW Future is e-commerce

How to sell roofs 24/7: The future is e-commerce

By Dani Sheehan. Technology is here to stay, and the shift towards virtual continues. Don’t get left behind in a society that wants everything at their fingertips. Did you know that Sting’s “10 Summers” CD was the first item ever purchased via e-commerce? Or that Mark Cuban of the Dallas ...


Geocel 4500 Roof Geocel

A sealant you can use underwater!

By Dani Sheehan. Stop searching for temporary solutions and look to this Geocel sealant for a quality product that works. Looking for a superior solution to combat ponding water while also having the ability to bond to a variety of roofing substrates? When you choose Geocel’s 4500® Roof Bonding Sealant, ...


WTI Candy Cane Heart

#ILOVEROOFING winner announced!

By Dani Sheehan. The roofing industry has a reputation for its generosity. See why this contractor loves his job and help us give back this holiday season! We’re excited to highlight the winner of Weatherproofing Technologies Incorporated (WTI)’s #ILOVEROOFING contest! See for yourself why Paul Philleo loves roofing on the ...


Adams and Reese Season of Giving Davis Memorial

Invest in the future of the industry by donating this December!

By Dani Sheehan. Support education when you give to this amazing foundation and Trent Cotney will match your donations. It’s that time of year again when we not only get to celebrate the generosity of the roofing industry, but we also get to spend Trent Cotney’s money! RCS Influencer and ...


Adams and Reese FRSA Season of Giving

Double your donations when you give back this December!

By Dani Sheehan. Consider supporting this roofing foundation and celebrate the industry’s emphasis on investing in its community. Trent Cotney will match your donation! The roofing industry has built a community that gives back all year long, but this holiday season, join in the gift of giving with RCS Influencer ...


Tremco Women Safe Community Involvement

Where community involvement is more than a suggestion

By Dani Sheehan. See WTI’s commitment to community outreach and the work they’ve done with this women’s shelter in Northeast Ohio. The roofing industry has a heartwarming history of giving back to the community. Since 2008, Tremco CPG and Weatherproofing Technologies Incorporated (WTI) have been working with WomenSafe, a women’s ...


NRCA CDG Marshfield Ronald McDonald House

Ensuring This Safe Haven Stays Safe

By Dani Sheehan. Ronald McDonald House Charities of Marshfield received a new roof thanks to the Roofing Alliance’s commitment to adopting houses and this generous roofing company. For the Great Lakes Roofing Corporation (GLRC), finding ways to give back is just part of the job. In 1987 they established their ...


WTI Restore and Refresh

Restore and refresh with metal roof coatings

By Dani Sheehan. Choosing to restore this metal roof with elastomeric roof coatings saved this high school campus from a full roof replacement. Metal roof systems are praised for their durability, sustainability and low maintenance requirements, but unfortunately, they are not invincible to wear and tear. We recently had the ...


VARP Sponsor

Support Virginia’s roofing industry by becoming a VARP Annual Sponsor!

By Dani Sheehan. Get ready for a productive 2024 by becoming a sponsor with this trade organization. Promote the roofing industry through education and advocacy while also building recognition for your own business. As 2023 comes to a close, it is already time to start thinking about your company’s goals ...


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UP TO THE MINUTE

By Emma Peterson. Denver Riggleman shares his thoughts on how ...
By Dani Sheehan. Advances in chemistry, safety and building science ...
Read More
INGAGE Winter Summit 2026
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