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Heidi J. Ellsworth, President
Key opportunities in a slowing construction market
By Dani Sheehan. Understand how the economy is impacting the roofing and construction sectors to remain resilient through the end of the year. Looking ahead to the rest of 2025, the economic picture offers a mix of steady growth, shifting consumer sentiment and industry-specific slowdowns. Determined to understand how these changes will ...
Harnessing mushrooms to upcycle construction debris
By Karen Edwards. A sustainable approach to waste management. Roofing Technology Think Tank (RT3) members traveled to the Chicago area recently to visit with Mycocycle founder and CEO Joanne Rodriguez at her company headquarters to learn more about how they are harvesting the power of mushrooms to tackle the challenge of construction ...
Experience Westlake Royal Building Products at AIA25
By Heidi J. Ellsworth. Claim your free expo pass and explore innovative building solutions at this expo. Westlake Royal Building Products™ is extending an exclusive invitation to architects and design professionals to join them at the AIA25 Conference on Architecture & Design, taking place June 4–7, 2025 in Boston, Massachusetts. As a ...
Project Map It: The trusted sales tool for roofing contractors
By Heidi J. Ellsworth. In today’s competitive market, using technology in the sales process is no longer optional — it’s essential. New technology can be hard to understand how it can help your company let alone implement. We have found that one of the best ways to understand all the benefits is ...
Roofing Associations Protecting Roofing Contractors from Scams
By Heidi J. Ellsworth. Colorado Roofing Association warns roofing contractors of real estate scams. Roofing contractors are being warned of a growing scam trend that targets homes listed for sale. According to the Colorado Roofing Association (CRA), fraudulent individuals are posing as property owners or their representatives to authorize roofing work on ...
Progressive Roofing acquires Beldon Roofing Company
By Heidi J. Ellsworth. This new partnership preserves Beldon Roofing Company’s San Antonio legacy while expanding its national reach. Progressive Roofing, a leading national commercial roofing contractor based in Phoenix, Arizona, has acquired Beldon Roofing Company, a San Antonio institution with nearly eight decades of service. The acquisition, reported by ...
The Roofing Alliance continues to give back
By Heidi J. Ellsworth. The Roofing Alliance Spring Meeting offered meaningful updates, outstanding networking and renewed energy for the year ahead. The April 2025 Roofing Alliance Member Meeting, held at Paradise Point Resort & Spa in San Diego, delivered vital industry updates and highlighted the growing impact of the Roofing Alliance’s core ...
The National Roofing Partners Leadership Summit brings top roofing companies together
By Heidi J. Ellsworth. RoofersCoffeeShop joins industry changing discussions at 2025 summit. The 2025 National Roofing Partners (NRP) Leadership Summit gathered leading commercial roofing contractors and professionals from across the country for a powerful exchange of ideas and strategy. Held over two days, the event featured roundtable discussions, board meetings and a ...
Looking to the future of the industry
By Emma Peterson. Examine market growth and industry shifts with Paul Trombitas and the FMI 2025 North American Construction Outlook report. From new tariffs to changing immigration policies and more, 2025 has been an interesting year for the construction industry. To help you get a better understanding of what is going on ...
Hearts on the Greens helps to keep families together
By Heidi J. Ellsworth. Hearts on the Green charity golf tournament raises funds for Ronald McDonald Houses of greater Dallas area. The roofing industry has long been recognized for its generosity and commitment to giving back. At the heart of this effort is the Roofing Alliance, the foundation of the National Roofing ...
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