Delivering beauty, durability and long-term value

By Jenny Yu.  

New H&C innovations are designed to help contractors deliver efficient, profitable results. 

As demand grows for durable outdoor living spaces that don’t compromise on visual appeal, Sherwin-Williams is introducing new concrete coating solutions through its H&C brand to help contractors meet performance and profitability goals. The brand’s latest innovations reflect a focus on efficiency, protection and long-term value for professionals working on patios, driveways and other concrete surfaces. 

A key example is the upcoming Heavy Shield Plus, a high-performance concrete coating designed to deliver both protection and visual impact. According to Dan Hedberg, the brand’s assistant product manager, the value of coatings goes well beyond appearance. 

“Coatings like Heavy Shield Plus provide both aesthetic value as well as protective value,” Dan said. “They protect investments and ensure patios, driveways or whatever it may be, hold up for years to come even when exposed to harsh weather and abuse.” He added that taking on concrete coatings projects backed by Heavy Shield Plus allows contractors to “grow their businesses and offer even more valuable services to their customers.” 

Marketing Manager Garrett Harris echoed that sentiment, emphasizing performance and profitability. “Coatings aren’t just cosmetic; they are an investment in longevity and performance,” Garrett stated. “Choosing the right system can elevate your portfolio and turn an average job into a highly profitable job.” 

Dan said Heavy Shield Plus was designed with contractor efficiency in mind. “It’s easy to apply and can go on bare surfaces or surfaces that have been previously coated,” he explained. “It dries fast and even large projects can be knocked out in a single day.” He also pointed to its durability and flexibility without sacrificing aesthetic value, noting, “With thousands of color options, contractors can pick the right color for any kind of job.” 

On top of product innovation, Sherwin-Williams and H&C emphasize hands-on support to help professionals select the right solutions for their projects. “Our field teams provide hands-on training, specification guides and personalized support to ensure every project gets the right solution,” Garret shared. “At the end of the day, our mission is simple: help professionals deliver beautiful, durable spaces that stand the test of time.” 

Learn more about H&C products like Heavy Shield Plus!