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CoatingsCoffeeShop.com > Videos > General Coatings Trade show Playlist
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General Coatings Trade show Playlist

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Live from IRE 2026 with General Coatings

LIVE from World of Concrete 2026 with General Coatings!

Live from IRE 2026 with General Coatings!

LIVE From WRE 2025 with PolyCoat!

LIVE From WRE 2025 with General Coatings!

LIVE from IRE 2025 with General Coatings

Heidi J. Ellsworth interviews Will Lorenz, president of General Coatings, live from the International Roofing Expo. They discuss the growing demand for spray foam roofing systems, their energy efficiency, and the trend toward sustainable roof restoration. Lorenz also shares insights on how contractors can get started with spray foam and coatings through training and industry resources.

LIVE From IIBEC 2025 with General Coatings!

 

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UP TO THE MINUTE

Housing market signals: Why roofing contractors need to watch home sales, rentals and housing trends
By Heidi J. Ellsworth. Understanding housing trends can help roofing contractors ...
Building flexibility into every maintenance call
By Dani Sheehan. With the right repair product, you can ...
Read More
APOC - CCS - ProProgram - June
SPRI Ad - DORA Directory
Enverge - Ad - Enverge Spray Foam Insulation
OCS - OutdoorCoffeeShop
Contractor Outlook - Sponsored by SRS
Pli-Dek - - Only the Best - June
Sherwin Williams Roofing Solutions - - Polyurethane