CCS Influencer John Kenney says the key responsibility for contractors is helping building owners understand the difference between price and value. When building owners start evaluating roofing options, the conversation almost always begins with price. What does a coating system cost? What does a new single-ply roof cost? Those are fair ...
CCS Influencer Shawn Morgan says the best approach to any roof is diagnosing first and prescribing second. The conversation of coatings versus single-ply has gotten a lot more nuanced over the past few years. It’s not as simple as “coatings are cheaper” and “replacement is expensive.” Markets have shifted, labor dynamics ...