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UP TO THE MINUTE

By Dani Sheehan. Kool Seal Tundra keeps roofs cooler, longer, ...
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CCSI - Training Sales for Restoration

Becoming a value added solution strategist

Becoming a value added solution strategist

CCS Influencer Joe Sorrentino says that it takes a team effort to develop a successful strategy and create trust. In order to be a “value added” solution specialist (aka roofing/restoration contractor) you must be aware of the perceived immediate need (roof leaks/repairs/replacement) of the building owner versus true root cause of ...


Training sales teams to identify and communicate building envelope restoration opportunities

Training sales teams to identify and communicate building envelope restoration opportunities

CCS Influencer John Kenney says that contractors can strengthen their value proposition and grow their business by training sales teams to identify and communicate building envelope restoration opportunities. As a roofing industry expert, I’ve seen how successful contractors build strong, solution-driven relationships with building owners by training their sales teams to ...


Greg Hlvatay - Learn to see every roof as a restoration opportunity

Learn to see every roof as a restoration opportunity

CCS Influencer Greg Hlavaty says that you should start by assuming that all roofs are restoration opportunities and then work backwards, looking for reasons not to restore. I am going to start off by saying that in my 50 years of experience I have found that over 60% of reroofs have ...


The value of knowing what

The value of training your team to identify roof issues

CCS Influencer Will Lorenz says having an educated sales force that can highlight what's happening on a roof helps customers adequately make decisions about what's in the best interest of their roof. Editor's note: The following is the transcript of a live interview with CCS Influencer Will Lorenz. You can read ...


Equipping your sales team to spot restoration opportunities

Equipping your sales team to spot restoration opportunities

CCS Influencer Shawn Morgan says that a well-trained sales team isn’t just selling a service... they’re helping building owners protect their investments. Training a sales team to spot restoration opportunities for the building envelope, including roofing, and communicate them effectively to building owners comes down to a mix of knowledge, hands-on ...


The key to training your sales team for success

The key to training your sales team for success

CCS Influencer Greg Serevetas says that a a knowledgeable sales team is a profitable one. First, understand that the opportunities are there, but if your sales team does not know what to look for, or worse how to communicate it to the building owner then we’re all just leaving work on ...


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UP TO THE MINUTE

By Dani Sheehan. Kool Seal Tundra keeps roofs cooler, longer, ...
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SPFA - Sidebar ad - SprayFoam Convention & Expo 2026
CCS - Sidebar ad - World of Concrete Giveaway
OCS - OutdoorCoffeeShop
Everest - Sidebar - EverMax
Sherwin Williams Roofing Solutions - Sidebar - Polyurethane
IRE - Sidebar - International Roofing Expo 2026