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Dani Sheehan, Content Strategist
Earn double points on repair products!
By Dani Sheehan. Stop by APOC’s booth at IRE to watch live demos, talk repairs and start earning double points on the products you already love and trust. Roof repairs are a constant on the job. For a limited time, APOC Contractor Pro Program Rewards members can earn double points ...
A brew-tiful opportunity to win!
By Dani Sheehan. General Coatings Manufacturing Corp wants to hear from you, and the coffee’s on them! Another year in roofing means long days, early mornings and plenty of lessons learned along the way. As the industry looks ahead to 2026, General Coatings Manufacturing Corp wants to hear directly from ...
The next evolution in inline sports surfaces
By Dani Sheehan. With heightened durability, sport-specific color options and weather-ready chemistry, Street Ice® helps contractors deliver results that hold up season after season. As demand grows for reliable, low-maintenance sports surfaces, contractors need coatings they can trust to perform under pressure. California Sports Surfaces has recently introduced Street Ice®, ...
Celebrating coatings content from 2025!
By Dani Sheehan. From fluid-applied roofing to green roofs and cutting-edge estimating tools, 2025 was a year of innovation and education across the coatings industry. From industry-shaping insights to on-the-ground interviews at the biggest trade shows of the year, 2025 was full of standout stories across the roofing community. This ...
A safer, simpler way to repair modified bitumen
By Dani Sheehan. See why contractors are turning to cold-process adhesives like KARNAK 66 for SBS modified system repairs. Modified bitumen systems are built to last, but even small defects and splits can create a pathway for water and ultimately lead to bigger, more expensive problems. The question is not ...
Coatings designed, tested and manufactured under one roof
By Dani Sheehan. EVERROOF provides contractors with dependable products, consistent pricing and the expertise needed to confidently specify and install long-lasting coating systems. Backed by more than 30 years of coatings manufacturing experience and a unique, vertically integrated structure, EVERROOF is built to help contractors deliver durable, cost-effective solutions without ...
A surging silicone market
By Dani Sheehan. See why more contractors are turning to restoration solutions like high-performance silicone coatings. Live from the Western Roofing Expo (WRE) 2025 soundstage, EVERROOF® National Sales Manager Todd Farr broke down why fluid-applied restoration systems continue gaining momentum, and why silicone coatings are exploding in popularity this year. ...
A smarter way to extend roof life
By Dani Sheehan. EVERROOF coatings offer a practical way to deliver value: longer roof life, better performance at the weak points and major cost savings. Warehouses operate on notoriously thin margins, and their owners often prioritize the lowest possible first-cost roof systems. When tasked with these projects, contractors face a ...
Take your restoration to the max
By Dani Sheehan. For contractors working in regions prone to severe weather, the EverMax roof restoration system offers a durable and sustainable solution. Hail, heavy winds and other extreme weather events can break down a roof faster than expected, and traditional restoration coatings aren’t always built to handle severe weather ...
Roof coating trends, challenges and tips for every contractor
By Dani Sheehan. Restoration is gaining momentum with stronger system offerings and warranties — how are you preparing to meet the demand? As restoration work continues to gain traction in the commercial roofing industry, contractors are looking for clarity on where the market is headed and what hurdles they need ...
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