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Jenny Yu, Writer & Reporter
Cementing a legacy of innovation
By Jenny Yu. Sherwin-Williams leaders explain how innovation and concrete-focused expertise drive the next generation of H&C coatings. Sherwin-Williams continues to expand its leadership in concrete coatings with new innovations from its H&C brand, a line dedicated solely to protecting and enhancing concrete surfaces. We spoke with Assistant Product ...
Preparing for elite exit outcomes
By Jenny Yu. HS Exit Advisors delivers structured M&A strategies designed to maximize company valuation and deal certainty. As consolidations continue to reshape the roofing and home services industries, many business owners are realizing that selling their company might just be the right move. HS Exit Advisors has built ...
Reemplazando techos y tocando corazones
Por Jenny Yu, traducido por Alberto Torres. Un veterano de Idaho recibió un regalo inesperado esta temporada navideña. Desde su fundación en 2014, Roof Rescue, en Idaho Falls, Idaho, ha priorizado compensar a las comunidades locales a las que sirve a través de Operation Roof Rescue. Por cada 100 reemplazos de ...
A history of building community in the roofing industry
By Jenny Yu. For almost 70 years, ARC has been a place for roofing contractors to gather and share important industry information. In this episode of Roofing Road Trips®, host Alex Tolle sat down with Mark Madeira, president of the Associated Roofing Contractors of Oregon and Southwest Washington (ARC), ...
Ayudando a los negocios latinos a crecer y llegar más lejos
Por Jenny Yu, traducido por Jessica Bravo. NAHICA se enfoca en cerrar la brecha de conocimiento empresarial para los contratistas hispanos. National Hispanic Contactors Association (NAHICA) está trabajando para cerrar una brecha que ha existido por mucho tiempo en la industria de la construcción, ayudando a los contratistas latinos ...
Delivering architectural flexibility and dependable weather protection
By Jenny Yu. Western States Metal Roofing pairs standing seam systems with precision curving technology. When it comes to high-performance metal roofing, seam height and fabrication precision can significantly influence long-term durability and architectural impact. In a recent newsletter, Western States Metal Roofing highlighted its MS1® and MS1.5® mechanically ...
Inside the 58th Annual NFBA Building Expo
By Jenny Yu. NFBA leaders outline how the Oklahoma City event will deliver practical learning, meaningful connections and industry insight. The post-frame industry will gather in Oklahoma City February 25-27, 2026, for the 58th Annual NFBA Building Expo 2026, an event designed to deliver practical education, hands-on demonstrations and ...
Combine strength and natural aesthetics for the perfect roof
By Jenny Yu. Give your home a calm, durable and timeless feel with IKO's trending shingle colors. Do you love the outdoors? Well, now you can make your home blend into the natural world with IKO Industries’ trending shingle colors. Their nature-inspired offerings reflect a shift in homeowner taste ...
Nuevos techos para las fiestas navideñas
Por Jenny Yu, traducido por Alberto Torres. Disfruta estas conmovedoras historias de empresas de techado que apoyan a veteranos en sus comunidades. Ha sido realmente una temporada de generosidad en el mundo del techado durante los últimos meses. Desde Michigan y Montana hasta Massachusetts y Nueva York, estas cuatro ...
Phew — it’s Free Freight February!
By Jenny Yu. Take advantage of this limited-time deal on TRA Snow & Sun orders placed in the month of February! As winter weather continues and we enter the month of February, many roofing contractors begin to feel the seasonal slowdown. Fewer jobs and tighter budgets can put ...
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